Manager, Customer Marketing

Tempe AZ / Remote
30+ days ago

Job Description

Location: Tempe, AZ | Hiawatha, IA or US Remote

This position is not eligible to be performed in Alaska, Colorado, Mississippi, North Dakota, or the Virgin Islands.

The Marketing Manager - Customer Success Campaigns will develop and execute targeted marketing campaigns to help GoDaddy customers with onboarding of new products and drive continued engagement. This role will support the Senior Manager, Customer Marketing and partner with key stakeholders throughout the organization including; product marketing managers, channel marketers, creative, and business analytics to collaboratively create and execute marketing campaigns to support the overall strategy.

What you'll get to do...

  • Drive the execution of marketing campaigns across multiple channels (Email, outbound sales, SMS, and others). Includes working with internal partners to define marketing asks, collaborating with internal teams to execute each campaign, and reporting of results.
  • Join forces with writers, designers and channel teams to conceptualize, test, and build campaigns that drive customer success and align to the customer journey.
  • Ensure campaign deliverables align with messaging and strategy set forth by Customer Marketing Director and partners.
  • Measure campaign results by clearly defining campaign goals, key performance indicators, and working closely with our analytics team to ensure accurate reporting.
  • Continually look for campaign optimizations through data analysis and customer insights.
  • Support and share standard methodologies with cross-functional teams.
  • Run a slate of special projects designed to track progress, improve customer experience, identify gaps, and detail the customer journey.

Your experience should include...

  • Driving end-to-end marketing campaigns through multiple channels
  • Experience with campaign execution and experimentation
  • Ability to build & maintain strong internal relationships with key stakeholders in order to collaborate and drive the overall business.
  • Strong project management skills, with ability to balance multiple projects in a fast-paced environment
  • Ability to draw out insights and make data driven decisions with “test & learn” mentality.
  • Experience with web and customer analytics
  • Strong presentation and interpersonal skills
  • 5+ years in marketing
  • Skilled in MS Office Suite, specifically Excel and PowerPoint.
  • Experience using JIRA, Tableau, Confluence, SharePoint a plus.

The following characteristics define a candidate that will succeed in the culture and for this position:

  • Self-Starting: A self-motivated individual who can take limited direction and produce tangible results. A resourceful individual who pro-actively thinks outside of the box.
  • Curiosity: Has a naturally curious mind, loves to explore and cultivate intellect; observes and identifies patterns in data that can identify impactful insights
  • Problem Solver: Continually resolve issues through active problem solving and aspiring to answer questions before they are asked
  • Organizational Skills: The ability to bring disparate partners together to resolve issues and drive consensus
  • Communication: Excellent oral and written communication skills; an active listener and concise presenter
  • Judgment: Makes sound decisions in a timely manner based on the appropriate balance of data and instinct. Knows how to ask the right questions (at the right time) necessary to uncover key information that can unlock relevant action.
  • Team Oriented: Works well in collaborative team environments and matrix reporting structures

We've got your back... Enjoy our many benefits (My Wallet), including paid time off, 401k, equity grants and parental leave. Join one of our employee resource groups (Culture). Continue to have a side hustle, if you have one (we love entrepreneurs, remember?). Most importantly, come as you are and make your own way.

About us... GoDaddy is empowering everyday entrepreneurs around the world by providing all of the help and tools to succeed online. GoDaddy is the place people come to name their idea, build a professional website, attract customers, sell their products and services, and manage their work. Our mission is to give our customers the tools, insights and the people to transform their ideas and personal initiative into success. To learn more about the company, visit About Us (

GoDaddy is proud to be an equal opportunity employer. We will not discriminate against any applicant or employee on the basis of age, race, color, ethnicity, national origin, citizenship, religion, creed, sex, sexual orientation, gender, gender identity or expression (including against any individual that is transitioning, has transitioned, or is perceived to be transitioning), marital status or civil partnership/union status, physical or mental disability, medical condition, pregnancy, childbirth, genetic information, military and veteran status, or any other basis prohibited by applicable federal, state or local law. GoDaddy will consider for employment qualified applicants with criminal histories in a manner consistent with local and federal requirements.

If you need help completing an application for a position with GoDaddy, please reach out to our Recruiting Team at [email protected]

GoDaddy doesn’t accept unsolicited resumes from recruiters or employment agencies.


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