Marketing Director, Diagnostics

Sorrento Therapeutics
San Diego, CA
30+ days ago
Sorrento Therapeutics
Sorrento Therapeutics

Job Description


Sorrento Therapeutics, Inc. (“Sorrento”, NASDAQ: SRNE) is a rapidly growing mid-cap biopharmaceutical company based in San Diego focused on oncology, non-opioid pain, and infectious disease. At its core, Sorrento is an antibody-centric company with the capability to rapidly screen, select, and engineer potent antibodies for the development of treatments and diagnostics.

Sorrento was founded in 2009 by Dr. Henry Ji, who invented and developed the G-MAB™ library, one of the largest and most diverse fully human antibody libraries in the industry. This G-MAB library has been leveraged in the fight against SARS-CoV-2 to develop both diagnostics and treatments with a vision to “Detect Early and Treat Timely™”.


Lead marketing efforts to successfully commercialize Sorrento’s emerging diagnostics portfolio (COVISTIX™, COVITRACE™, COVITRACK™, RESPISTIX™) while building capabilities for the Sorrento Diagnostics Business Unit. This role has single point accountability for marketing the Sorrento Diagnostics portfolio with the potential to grow quickly in responsibility.

COVISTIX is a highly sensitive rapid antigen test for detecting SARS-CoV-2 that has demonstrated superior sensitivity at low levels of detection. Sorrento is also building a a robust pipeline of additional diagnostic tests, including COVITRACK (SARS-CoV-2 antibody serology test), COVITRACE (RT-LAMP colorimetric test for SARS-COV-2), and RESPISTIX (multiplexed SARS-CoV-2 and Flu A/B test). With Sorrento’s capability to rapidly screen and develop highly selective and potent antibodies, it is committed to being a leader in pandemic preparedness, bringing accurate, simple, and low-cost diagnostics to address current and future public health biothreats.


  • Successfully plan and launch Sorrento diagnostic tests in Point Of Care (POC) and at-home markets.
  • Conduct market landscape assessment and develop full launch strategies for new diagnostic products. Deliverables include building a cohesive Sorrento Diagnostics Portfolio Brand Strategy and Brand Book for the US.
  • Be the voice of the customer, providing expertise in the category and competitive landscape, and provide direction to cross functional program team on market needs and requirements.
  • Perform market research, product positioning, and pricing exercises to create or identify competitive advantages.
  • Identify, assess and prioritize POC targets, manage key relationships, and put contracts in place for the first phase of launch.
  • Build consistent, compelling marketing collateral to support first phase of launch for POC and at-home market use.
  • Work with program team and senior leadership to assess opportunities, prioritize resources, and advance Sorrento’s “next launch” COVID-19 diagnostics.
  • Responsible for marketing budgets and financial reporting for the Diagnostics Business Unit.
  • Responsible for ensuring the team follows all SOP’s (Doc Control, Promotional Review Committee, etc.).
  • Vision and leadership to build necessary capabilities and team for Sorrento Diagnostics Business Unit.


  • Bachelor of Science (Prefer Technical Degree with Diagnostics Launch Experience).
  • Minimum of 10 years of experience in marketing and/or sales of diagnostic products (Prefer experience with lateral flow diagnostics and infectious diseases).
  • Experience developing and executing the successful launch of a diagnostic product, including brand management, account management (contract negotiations) and distribution.
  • Demonstrated knowledge of regulatory and legal guidance for the advertising and promotion of of diagnostic products.
  • A team player who works effectively with other functions to solve problems in a way that meets both quality objectives and business goals.
  • Exceptional written and verbal communication skills. Communicates proactively and effectively. Able to present to senior leadership audiences with concise/relevant summaries.
  • Excellent organizational and project management skills. Detail-focused with ability to multitask effectively and work efficiently within a strict timeline-driven environment.
  • Have fun! Collaborate and lead team while developing life-changing diagnostic solutions for patients.


  • Earn a competitive salary that allows you to focus your attention on your passion.
  • A comprehensive benefits package including: medical, dental, vision, life and disability insurance, matching 401k, company paid holidays, and Flexible PTO, plus stock options.

If this sounds like the right career to fit your personality and interests, please apply, we’re looking forward to meeting you!

Principals only. Recruiters, please don't contact this job poster.

Sorrento Therapeutics, Inc. is an Equal Opportunity Employer

Job Type: Full-time


Not sure if you qualify?

Uvaro is here to help you land great jobs like this one.

Upgrade your skills

Other Jobs

Rise People

Rise is Canada’s complete people management solution that gives employers everything they need to build loyal and productive teams—all in one place. We collaborate and co-create to build solutions that completely change how companies of all shapes and sizes manage their payroll, scheduling, time tracking, group benefits, recruitment, onboarding, and more.

Vancouver, BC

1+ years of successful sales development experienced experience in B2B software or B2C services is a plus. Ability to work occasional evenings or weekends.

Waterloo, ON / Remote
Freshworks Inc

About Freshworks: Freshworks makes it fast and easy for businesses to delight their customers and employees. We do this by taking a fresh approach to building and delivering software that is affordable, quick to implement, and designed for the end-user. More than 50,000 companies -- from startups to public companies -- around the world use Freshworks software-as-a-service to enable a better customer experience (CRM) and employee experience (ITSM, HRSM). Headquartered in San Mateo, California, Freshworks has a dedicated team operating from 13 global locations to serve customers, including American Express, Sony, Vice Media, TaylorMade, Sotheby’s, Stitchfix, OfficeMax, Multichoice, Delivery Hero, ITV, and Klarna. Freshworks transforms the way world-class organizations collaborate with customers and co-workers. The suite includes Freshdesk (omnichannel customer support), Freshsales (sales automation), Freshmarketer (marketing automation), Freshservice (IT service desk), Freshteam (HR management system). Overview: We are looking to hire smart and passionate folks for our inside sales team. The inside sales team are responsible for engaging with prospects and driving sales in the SMB segment. They understand the needs and requirements and collaborate with internal teams to help ensure a smooth sales process. This role is based out of Chennai. Responsibilities (What you'll be expected to do): - Qualify and prospect inbound leads generated by the lead generation team. - Be responsible to convert trial prospects to paid customers through enthusiastic customer engagement. - Own individual targets and work towards generating new revenue. - Collaborate with other appropriate internal teams and represent the customers to solve their business requirements. - Work with various internal stakeholders and achieve team targets. Requirements (What we look for in candidates): Must-haves: - 1-3 years of work experience in any customer-facing sales role. - Clear, concise, and effective written and oral communication skills. - Empathy towards customers and understanding their needs. - Interest, curiosity, and openness to learning new technologies. - Good interpersonal skills and ability to collaborate with internal stakeholders as well as end customers. - Learning mindset and the right attitude that will help you thrive and adapt in a fast-paced, performance-driven environment. - Flexibility in working in different shifts/regions. This is absolutely mandatory because you will be expected to work in a specific shift for a minimum of two years. Good to have: - Prior work experience in SaaS product companies in domains relevant to Freshworks' suite of products. - The proven track record of consistency in overachieving targets.

3 hours ago
Tamil Nadu Chennai