Territory Sales Representative - Orange County

Bronco Wine Company
Santa Ana CA
30+ days ago

Job Description

JOB STATEMENT: The Territory Sales Representative performs direct sales and customer service activities while providing education to retailers and consumers on products.

Essential Duties:

  • Understand and comply with all ISO9001, HACCP and GMP requirements and processes
  • Call on all accounts on a systematic basis as directed by Field Sales Manager
  • Know customer key personnel and maintain good rapport
  • Must comply with the Alcohol Beverage Control credit and collection criteria. Maintain 30-day collection compliance
  • Maintain proper inventory levels to assure adequate stocks and avoid out of stock conditions
  • Place and maintain current POS material
  • Maintain adequate shelf space
  • Strive for proper shelf placement and cold box placement
  • Check retail pricing and report irregularities to customer and Field Sales Manager
  • Achieve wine-by-the-glass placements, wine lists and house wine placements
  • Completely Daily Reports and forward to Field Sales Manager as directed
  • Acknowledge each month’s sales commission/quota sheet in the Employee Portal
  • Strive to book ads and feature promotions
  • Maintain Route Book and Presentation Book
  • Maintain proper inventories of all appropriate POS and samples
  • Must be physically able to lift and move 45 lbs. cases of wine. Possible situations may include; lifting from a car trunk, building or taking down wine displays
  • Utilize technology (Hand held EDAs, Email, Cell phones) to provide efficient customer service, improved business turn-around times, and enhanced communications
  • Operate a motor vehicle
  • Maintain a good working relationship with Sugar Transport of the Northwest drivers
  • Assist Field Sales Manager wherever necessary i.e. special events, wine tastings, routing alignments, merchandising, etc.
  • Advise the Field Sales Manager of areas where the company can save money and promote company efficiencies
  • Keep all customers advised of sales trends, promotions, special pricing, etc.
  • Advise Field Sales Manager of all problems and opportunities. Recommend solutions
  • Other duties as assigned by supervisor
  • Make systematic calls in an assigned territory; solicit sales from assigned accounts and new accounts
  • Present and place new items in all assigned accounts
  • Maintain up-to-date information on route activity
  • Maintain current collections (Accounts Receivable) for all accounts
  • Reach or exceed all sales goals (Quotas) for territory
  • Maintain the highest possible rapport with customers
  • Work closely with all company employees to maintain a high standard of service for our customers



  • 2-3 years of wine or beverage sales experience
  • Effective time management skills
  • Strong communication skills both oral and written

Knowledge, Skills, and Abilities:

  • Winemaking and viticulture techniques
  • Wholesale distribution systems
  • Ability to work independently and attain goals
  • Ability to use technology


  • Sit for an extensive period of time
  • Perform tasks using standard computer equipment


  • Limited noise level
  • Indoor climate


  • Side shield safety glasses, safety vest, head/ear protection and proper footwear when in production facility



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