Digital Marketing Specialist

NGC Group
Lincoln, NE
30+ days ago

Job Description

Department: Marketing

Position: Digital Marketing Specialist

Reports To: Marketing Manager

Supervisory Responsibilities: none

Position Summary: The Digital Marketing Specialist will play a key marketing-communications role at NGC. If you’re passionate about creativity and personal engagement, keen with code, and all-things online-tech, we’d love to hear from you! We are seeking a new team member for our in-house marketing department to support and execute our digital communication strategies across our online channels. If wizardry in WordPress, Social Media and Data-Analytics is your strength, please read our job details below and apply with us!

NGC is an innovative, high-energy, collaborative, cutting-edge, conscientious general contracting firm that is growing, and champions a rewarding, cross-team, positive culture.

Essential Functions:

  • Supports NGC’s marketing plans and strategic business development efforts.
  • Website Management; WordPress, SEO, desc/tag/link/landings, visit extension initiatives, client relevancy, journey, profiles, targets, studies, increase SERP, improve Ranking, use brand standards, with high attention to detail
  • Social Media Management (LinkedIn, Facebook, Google, YouTube, Paid Advertising, Boosting, Tracking, etc.)
  • Digital Marketing Advertising & Promotion
  • Writes clear, concise call-to-action copy (SEO-driven, Photo-relevant, Audience-Targeted, Engaging-Responsive) across a variety of channels and formats with intelligence, intuition, warmth, cohesion and brand alignment
  • Google Services, Paid Ad Placement: Planning, Execution, Tracking, Costs, Analytics, Finesse
  • Newsletters, emails/contacts/eblasts, eVites & Invitations, Blogs, Press Releases, PR and Templates

Savvy with Video- Photo- Graphic- Music- Production

  • Oversee CRM (Hubspot) Database, Data Management, Stats, Surveys, Info Research, Collections, Reports
  • Supports Marketing/BD/Communication efforts as assigned: Events, Trade Shows, Proposals, Focus Groups/Feedback, Task Assignments/Follow-up, Housekeeping, Inventory, Orders, Organization, etc.
  • Immersed/Comfortable with Construction Industry Publications, Trade News, Updated Awareness of Digital Marketing Trends and Willingness to attend training for continuing education purposes

Other Tasks:

  • Represents NGC as a positive ambassador; follows NGC brand standards.
  • Follows all policies and procedures set forth in the Employee Handbook and Company Safety Program.
  • Achieves personal growth and teamwork goals.

Skill Requirements:

  • Required Skills: Digital Media/Social Media/Online Platforms: WordPress, SEO-Plugins, MS Outlook (Excel, PPT, Word) and Adobe CS (Photoshop, InDesign, Illustrator, Premiere)
  • Proficient: Videography (AV Filming, Composing, Editing, Music), Photography (Photo-Taking, Photo-Manipulation, Photo-Prep for online and/or press)

Hubspot/CRM, Procore/ePlatform and SharePoint/Intranet and any knowledge of construction is desirable.

  • Deliver high-quality, accurate, complete and well-organized work
  • Excellent writing, editing, communication, computer/technology, time-management and critical-thinking skills
  • Prioritization; Handle multiple tasks with various deadlines
  • Self-motivated, disciplined, outgoing personality, team contributor

Physical Requirements:

  • Punctual, regular, and consistent attendance in the office.
  • Must be able to sit or stand at least 85% of the time.
  • Frequently communicates with internal and external contacts; must be able to exchange accurate information in these situations.


Health Insurance

Dental and Vision Insurance

Disability and Life Insurance

401k with Company Match

Annual Performance and Loyalty Bonus



Company Laptop

Company Cell Phone

Job Type: Full-time

Pay: $18.00 - $26.00 per hour


  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Employee assistance program
  • Health insurance
  • Health savings account
  • Life insurance
  • Paid time off
  • Retirement plan
  • Vision insurance


  • Monday to Friday

Supplemental Pay:

  • Bonus pay


  • Bachelor's (Preferred)


  • Marketing: 1 year (Preferred)

Work Location:

  • One location

Work Remotely:

  • No

Work Location: One location


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