Sr. Marketing Project Manager

Richmond Hill ON
30+ days ago

Job Description


As the Information Company, our mission at OpenText is to create software solutions and deliver services that redefine the future of digital. Be part of a winning team that leads the way in Enterprise Information Management.

OpenText is seeking a Customer Marketing Reference Manager to join our growing, dynamic global Customer Marketing team. The position will collaborate with dynamic, creative and talented people across all industries to promote how they use OpenText solutions to deliver amazing results. The position requires a highly motivated, proactive, and personable individual who will work cross-functionally to manage our customer marketing programs to accelerate pipeline globally. This individual will manage the reference requests from the field and work directly with customers to manage their reference activities, including the coordination of case studies, video testimonials and press releases. The candidate must thrive in a fast-paced and dynamic environment, be able to work with all levels of a global organization internally and externally, can work with different cultures, exhibit out-of-the-box thinking, and take great pride in their work.

Recruit and manage OpenText customers who will act as references for OpenText to participate in a wide variety of activities to promote broad market awareness for OpenText solutions, support the sales cycle and accelerate deal closure including but not limited to: written success stories, video testimonials, PR pitches, presentation material and speaker management
Manage the production of written customer success stories and video testimonials
Cultivate and nurture customers into mutually beneficial advocacy relationships
Strategize with internal stakeholders what best in class advocacy looks like for a particular business unit and show progress toward that strategy
Organize, track and manage customer reference information for reporting in corporate tools
Blog about customer stories and work with the social media team to promote new stories
Promote and grow the customer loyalty program through increased participation and campaigns
Prioritize a positive experience for all customer references as they participate in the Customer Reference Program by presenting customers with opportunities for participation that are beneficial to them, while balancing stakeholder requirements
Quickly and efficiently respond to internal stakeholder requests for customer references to support activities such as prospect calls, RFPs, speaking opportunities, analyst reports, investor relations activities and more
Manage vendors to ensure scalability and regional coverage
Regularly communicate metrics of success and insights for improvement
Minimal travel, both domestic and international, will be required

7-10 years in Corporate Marketing, Program Management, Communications, Public Relations, Customer Success Management; experience with a customer reference program is a plus
Bachelor or Masters Degree in Business, Marketing, Communications or a related field
Previous marketing experience in the enterprise software industry
An excellent story teller with the ability to pull forward customer value
Out of the box thinking and creativity to overcome challenges
Ability to successfully build relationships with customer contacts ranging from C-Level to developer level
Extremely organized and detail-oriented with proven record of driving positive business results
Ability to collaborate and communicate effectively across other marketing and business functions, including stakeholders and leadership
Inspired by working in a fun, ambitious, fast-paced, dynamic environment
Ability to multitask and work on several projects simultaneously while being organized
High proficiency with tools such as Microsoft Excel, Word and PowerPoint
Experience in, Eloqua, and RO Innovation are a plus

OpenText's efforts to build an inclusive work environment go beyond simply complying with applicable laws. Our Employment Equity and Diversity Policy provides direction on maintaining a working environment that is inclusive of everyone, regardless of culture, national origin, race, color, gender, gender identification, sexual orientation, family status, age, veteran status, disability, religion, or other basis protected by applicable laws. Should you require accommodations during the selection process, please contact [email protected] ).


Not sure if you qualify?

Uvaro is here to help you land great jobs like this one.

Upgrade your skills

Other Jobs


Recruit and train new sales staff, assign specific tasks to members of the sales team, and monitor the team's sales performance.

Waterloo, ON / Remote

Experience working as an SDR or BDR. Provide guidance and feedback on email outreach and sales calls. Experience working in a sales enablement function is a…

Waterloo, ON / Remote

Recruit and train new sales staff, assign specific tasks to members of the sales team, and monitor the team's sales performance.

Waterloo, ON / Remote