Manager, Sponsorship Strategy & Operations

Amazon Advertising LLC
New York, NY
30+ days ago

Job Description

  • 4-5 years of relevant industry experience, preferably with a sponsorship or marketing agency; sports/esports team or league property; or organization that works on major brand advertising within the sports/entertainment space
  • Proven success in creating new sponsorship platforms supported by major brand investment
  • Experience in understanding the relationship between brand marketing objectives and cross-platform media offerings
  • Willingness to work collaboratively across multiple departments and different stakeholders, both internal and external
  • Strong sense of project ownership, accountability, time management and multi-tasking skills
  • Excellent verbal, written, and relationship management skills
  • Hands-on, detail-oriented, creative, and nimble
About Twitch:
Launched in 2011, Twitch is a global community that comes together each day to create multiplayer entertainment: unique, live, unpredictable experiences created by the interactions of millions. We bring the joy of co-op to everything, from casual gaming to world-class esports to anime marathons, music, and art streams. Twitch also hosts TwitchCon, where we bring everyone together to celebrate, learn, and grow their personal interests and passions. We’re always live at Twitch. Stay up to date on all things Twitch on Linkedin, Twitter and on our Blog.

About the Role:
The Manager, Sponsorship Strategy & Operations will be a key resource to the Twitch Properties Strategy team, responsible for the day-to-day strategic operations of the Twitch sponsorship portfolio. This includes working across sponsorship sales, account management, and other internal groups to ideate, develop, and fulfill sponsorship platforms for owned-and-operated properties, as well as third-party entities that Twitch Properties represents in the marketplace. This person will have an eye on revenue driving, best-in-class, opportunities that utilize and bundle assets across the organization to create unique packages and offerings for global brands. This role can be based in New York, NY or San Francisco, CA.

You Will:
  • Work alongside the Group Director and other team members to create dynamic, multi-faceted marketing programs for prospective partners to drive sponsorship sales revenue
  • Build properties-based solutions and oversee sponsorships across the sales cycle, focusing specifically on both pre- and post-sales support
  • Participate regularly in status meetings with clients and internal teams to ensure thorough communication with all stakeholders throughout the partnership
  • Proactively and consistently engage with partners to build and maintain strong, long-lasting relationships
  • Proactively identify upsell and added value opportunities on an ongoing basis
  • Coordinate the execution of all elements of assigned partner contracts alongside account management team
  • Assist with developing co-branded sponsorship packages with third-party property partners to meet prospective partners’ marketing objectives
  • Work with third-party properties to ensure duties in support of sponsorship fulfillment
  • Assist with the creation of new inventory ideas and activation concepts
  • Provide the highest level of customer service to clients, both internal and external
  • Keep stakeholders apprised of all key issues, providing updated and relevant data throughout campaign process
  • Experience in developing sponsorship products and commercialization efforts for sports or entertainment properties
  • Proven ability to partner with key cross-functional teams that are crucial for the success of the sponsorship business
  • Experience in creating dynamic marketing programs for partners to drive sponsorship sales revenue
  • Collaborating with teams across global geographies
  • Understanding of esports, gaming and streaming preferred but not required
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit


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