To succeed in the business world of today, you need a lot more than intuition and a good head for numbers. The market is ever-changing and consumer demands shift almost randomly. For your business to truly flourish, you need to be able to stay ahead of the tide, be one step ahead of the competition.
To do this effectively, you need tools that’ll make your job easier, and improve the accuracy with which you receive and interpret data. If yours is a growing business, you’ll understand the need to be as proud as you can be when expending resources on the tools you need for this task.
Through the course of this article, we’ll be revealing a list of freemium tools you can use to make your work easier. These tools can be used to do a lot of things. They can be used for carrying out several activities such as sales analytics, account-based marketing, marketing automation functions and customer relationship management (CRM) to mention a few.Here, we’ll be giving you a short list of three of the best freemium tools that would better serve you in each category. With this, you’ll be able to pick the ideal tool to solve any particular challenge you might be facing with your business at the moment.
Account-based Marketing Tools
For small business owners and entrepreneurs who need a free and reliable account-based marketing tool, you won’t find many out there better than Datanyze. With this tool, you can easily curate and compile a list of prospects that can yield you worthwhile leads on the free version of the tool.
HG Data for Salesforce Lite
Through a free Google Chrome Extension, HG Data for Salesforce Lite can help you identify companies whose tech are a perfect match or fit for the products that you sell. It also links to another tool that does a fantastic job of delivering messages to prospects for you.
Another excellent freemium tool here worthy of mention is Owler. With the freemium model, you can use your leads to create regular updates and it is more convenient for you to identify which of your contacts are held in common. It offers several engaging features such as bringing you news alert in real-time, a more comprehensive company data and accurate relationship graphs.
We all know that the more people we can reach with news of our business, the higher the chances of getting new customers. SendInBlue is a tool that can send emails to up to 300 people free each day. Its user interface makes it a very friendly tool to use.
With MailerLite you get to send emails free to 1, 000 of your subscribers. The tool is very easy to use and also offers several other features that are absolutely free.
One of the oldest marketing platforms on the web today, MailChimp lets you send email messages to up to 2,000 subscribers for free. This is just one of the many benefits of using this particular platform for small business owners.
Customer Relationship Management (CRM)
Using acquired data to boost business relationships is essential for the success of any business and Hubspot is one of the very best at delivering this service. Hubspot allows users to access its various functions all for free. So if you’re looking to set up yourself with a nice freemium tool for CRM, you’d be in safe hands.
ngDesk is a very popular and reliable freemium tool for customer relationship management. Although it suffers from some minor drawbacks like an inability to integrate with payroll and social media platforms, it makes up for this by being cloud based and completely free.
Bitrix is another exceptional tool where customer relationship management is concerned. Offering a whooping 5GB storage and access for up to 12 users, this CRM tool is okay for your growing business. In addition to the wide array of offers that are accessible for free, Bitrix integrates easily with third party applications.
That brings us to the end of this walk-through. If you have any other tools you’d like to suggest, please add them to the comments below!