Write the Perfect Job Profile: Free Teaser Template

A teaser, even if you use a teaser template, has to feel like YOU. If you can believe it, 1 to 3 sentences is more than enough space to paint a clear picture of who you are and what you hope to accomplish in your career. The point of a teaser is for an employer to get a sense of who you are, and be interested enough to learn more.

Showing off your personality can feel risky and vulnerable, especially if you haven’t had to in the past. But give yourself a chance to succeed by giving your reader a reason to get to know you. Half of any job hunt is making sure you’re understood. Communicating your vibe” is key to making connections and achieving Career Success.

There are a LOT of uses for a teaser. From your LinkedIn About Me” section, to having a quick 3 sentence pitch when you’re describing yourself to new professional connections. At the end of the day, a teaser like this can help you define — and refine — your goals and really nail down what makes you unique both as a person and as an employee!

What makes a great teaser?

Keep It Brief

Don’t over-complicate things. The best teasers are short and to the point. Instead of being all-zazz, make sure to start with substance and go from there. If you’re passionate about Customer Success and hope to grab a job as a Customer Success Manager sometime soon, but you also breed chickens in your backyard, lead with your professional goals and add a few words about the chickens for some color.

Jessica is an empathetic leader who forms strong, long-term relationships with the clients — and 16 pet chickens — in her care.”

In the above example, Jessica’s empathy and creativity are both underlined by her hobby of farming. Her hobby is just another example of her dedication and big-heartedness. In a single sentence, we have insight into her personality, soft skills, and proof of both!

Personalize It

Make it your own. Later in this article, we’ll give you a mad-lib style teaser template to get you started, but — while keeping it professional — you have permission to go a little off-script if it feels more authentic to you.

The most important thing to remember is that YOU are the product, and so a potential employer is looking to see what YOU are all about. Let yourself shine through. Remember that what makes you stand out from the crowd isn’t only your personality, but how you communicate.

Make It Engaging

Now it’s time to add some flavor to this concoction.

Trying to be funny or engaging can lead you down the wrong path. A few simple tricks I like to use come from an old Hollywood screenwriting trick. When pitching a new movie, screenwriters recommend something called a logline. A logline is essentially a 1 or 2 sentence summary of your movie. Similarly, a teaser gives you 1 to 3 sentences to tell employers your story.

In Blake Snyder’s iconic screenwriting book titled Save the Cat, he says:

...if you can learn how to tell me ‘What is it?’ better, faster and with more creativity, you’ll keep me interested. And incidentally, by doing so before you start writing your script, you’ll make the story better, too.”

Figure out what makes your journey and goals unique. As Alyx Parks — career coach and Uvaro’s Manager of Member Programming — likes to say, Find your why!” You’ll be able to pursue your goals more clearly and with more drive if you know why you’re pursuing them. You can even take a workshop on defining that for yourself.

Snyder also says a compelling logline should include…

Irony

Similar to the Alanis Morissette song, it’s not the tried and true irony that we’re looking for. But you should express the hook of your story. It creates intrigue and, in the words of Snyder:

...like the cover of a book; a good one makes you want to open it, right now, to find out what’s inside.”

Like a former bartender whose passions led him to a successful career with restaurant management software company like 7Shifts, what is something intriguing about you? What’s your edge? What makes you a little wacky?

A compelling mental picture

Remember that every adjective you use should show an employer your potential, and your goals! Don’t over-describe yourself, but offer just enough to paint a picture and let their imaginations run wild.

• PRO TIP: Using adverbs that contradict an adjective can create a compelling image:

Michael is frighteningly good at jenga.”

• PRO TIP 2: Using adjectives that contradict a subject can also similarly create a compelling image:

Lucy’s cold-call scripts are delicious.”

Experience and salary

For screenwriters, a logline should allude to the intended audience and cost. For job profile descriptions, show an employer your past experience, and how that may feed into your expected salary. If you have 6 years of management experience, your salary band will be different than a new sales rep. A potential employer wants to know where you fit into the company on every level.

How to Write the Perfect Teaser

While there isn’t an industry-standard teaser template, there are definitely some tips and tricks you can use to make full use of those 1 to 3 sentences. Whether you’re using this teaser in conversation, for your LinkedIn bio, or even on Uvaro’s website, you want to stand out and make an impression.

Sentence 1: Hook the audience

Give the reader a sense of who you are and what you’re professionally passionate about. Allude to your main career goal, and why it’s achievable to you.

With 7 years of experience as a plumber, Taylor is hoping to marry their passion for fixing things and people-skills in the customer success sphere.

Diving into tech sales for the first time, Shandra noticed that the organizational skills she learned with the girl guides had made her an exceptional sales leader.

Both of Ivan’s kids might be all grown up, but his promising tech sales career is still in its infancy.

In all of these examples, you can see how tying a prior career path, prior experience, or personal life to the tech sales industry creates intrigue. Find your angle! Show us a little part of you right from the start.

Sentence 2: Prove yourself

This is where your practical experience will be most helpful. Show how your experience makes you an exciting candidate, or someone others should get to know. More than that, show everyone that you’re qualified. Whether you’re qualified NOW for the goals you want to reach, or whether you’re on the path towards those goals, employers want to see the active steps you’ve taken to get there.

Taylor enrolled in Uvaro’s 6-week Customer Success Management course to gain the skills necessary to grow their business and foster stronger relationships with their clients.

After being offered a full time position at Salesforce, Shandra was promoted to a management position after only 1 year on the sales floor.

Inspired by speakers he saw at the 2022 B2B Summit North America, Ivan enrolled and has been accepted to Uvaro’s 12-week Tech Sales foundations program.

Even if you’re starting a brand new career, your experience and skills can be transferable. Show your interest in the field you are breaking into, and show how enthusiastic you are to learn more. A willingness to grow is a HUGE asset in the eyes of many hiring managers. Even if you don’t have all the experience, prove that you are eager and hungry to find the experience and skills you need and work hard to excel in your job and career.

Sentence 3: Find Your Why

Use this optional last sentence to really show off your personality. You’ve shown who you are in the first sentence, you’ve given a glimpse into your professional credentials with the second sentence. Use this last bit of space to wow them in whatever way best suits YOU. Show them the reason you drive your career forward! What is your passion? Your motivation? Your why?

Taylor has gone from fixing pipes to polishing sales pipelines with their empathetic, and detail-oriented approach to clients.

Shandra’s management and mentorship experience feed her ongoing passion to empower young women to pursue tech sales full time, just like she did.

Ivan’s youngest son gave Ivan a stellar review, saying, If my dad is as open-minded, dedicated and excited about sales as he was about raising us, any company would be lucky to have him.”

With all 3 of the examples above, you get a dose of personality both in the information shared, but also in the format they’re given. A quote from his son shows Ivan’s family values extend to the workplace. The sentence provided shows that Ivan is creative, and has a big heart! Shandra’s gives examples of her volunteer work, and what values she brings to a company. Taylor shows off their sense of humor with a clever pun.

Some More Great Examples

Dwayne The Rock” Johnson

Even the mega-famous can benefit from defining their goals!

After an incredibly successful career in wrestling, Dwayne’s performance experience, ability to captivate an audience, and star-power brought him to the silver screen. Coming in hot with his first record-breaker Fast Five, Dwayne’s lucrative action-career has led him to star in several franchises such as Journey to the Center of the Earth and the new Jumanji remakes. His acting career continues to break boundaries in representation for both Black and Samoan actors and his philanthropic efforts mirror this.

What This Looks Like In Real Life

Sheila Fung

Uvaro’s Sr. Manager of Member Programming shows her personality

Go-getter, Sheila, practices what she preaches as one of Uvaro’s key instructors, career coaches, and the Sr. Manager of Member Programming. Her pursuit of fearless passion has led her to jump out of multiple airplanes, found 2 businesses, foster the explosive growth of a martial arts school, and compete in Brazilian Jiu Jitsu meets. Right now she helps people change their lives and facilitates access to opportunity while redefining the face of Tech Sales.

What This Looks Like In Real Life

Uvaro Member Example 1

Uvaro Member uses fantastic imagery to paint a compelling picture

From the glittering beaches of Phuket; to the scorching sands of Dubai; to the mighty mountains of Vancouver and the eternal sunshine of Singapore - Annie has built her career across global markets by focusing on high-touch, customer-centric roles.

Uvaro Member Example 2

Uvaro Member dives into successes inside and outside the workplace

Father, husband, sales professional, news-junkie and aspiring comedian, [MEMBER NAME] loves big deals. Whether it’s maintaining a sales-list ratio of 98.3%, closing a $932,000 account or bringing donuts to the office every Monday, you will want to sit down with [MEMBER NAME] to geek out on the latest and greatest sales techniques (also, tacos).

Job Profile Teaser Template

Teaser Template 1

After working as a [PRIOR CAREER] for [NUMBER] years, [YOUR NAME] found that their [SKILL 1], [SKILL 2] and [SKILL 3] skills were perfect to find career success in the [GOAL INDUSTRY] industry. Their experience with [ORGANIZATION] inspired them to pursue lifelong learning by [DEVELOPMENT OPPORTUNITY YOU PARTICIPATED IN]. Right now, [YOUR NAME] is following their passion for [PASSION] by [HOW YOU’RE PURSUING YOUR PASSION].

After working as an actor for over 15 years, Andrew found that his organization, leadership and creative skills were perfect to find career success in the woodwork industry. His experience as a store manager for Home Depot inspired him to pursue lifelong learning by attending business classes. Right now, Andrew is following his passion for custom cabinetry by starting his own business: Andrew Builds Things.

Teaser Template 2

[YOUR NAME] is a [ADJECTIVE] [HOBBY], and a [ADJECTIVE] [HOBBY], who hopes to someday reach their goal of [YOUR GOAL]. [YOUR NAME] spends their work days focussed on [CAREER STRENGTHS] and has [CAREER ACHIEVEMENT]. Over the last few years, [YOUR NAME] has been dedicated to [YOUR WHY] because [YOUR INSPIRATION].

Melissa is a voracious reader, and a dedicated bird-watcher who hopes to someday reach her goal of publishing her first full-length novel. Melissa spends her work days focussed on crafting a compelling story and her short stories can be read in the New Yorker and the Threepenny Review. Over the last few years, Melissa has been dedicated to writing well-rounded female characters because she wants her niece to have strong role models in the books she reads.

Teaser Template 3

[ADJECTIVE], [ADJECTIVE], and {ADJECTIVE] [YOUR NAME] is a [YOUR CITY]-based [YOUR CURRENT CAREER TITLE] focussed on [YOUR GOAL]. Starting as a [FIRST POSITION OR CAREER PATH] their journey brought them to [INDUSTRY] for the opportunity to [YOUR WHY]. In their spare time, [YOUR NAME] likes to [VERB] by [YOUR HOBBY].

Charismatic, driven, and passionate, Andrea is a Vancouver-based Account Manager focussed on building and maintaining strong customer relationships in tech sales. Starting as a Sales Rep for Global Pet Foods, their journey brought them to Tech Sales for the opportunity to grow their career quickly in a changing industry. In their spare time, Andrea likes to unwind by taking the ferry to Tofino and surfing the waves.

How to Level Up Your Teaser Template

If you’re still feeling overwhelmed even with the teaser template, don’t worry! Learning a new skill can be overwhelming, but Uvaro is by your side. We offer career-focused courses, a paid sales residency program to help you gain experience, and 1-1 coaching, we also offer workshops that deal with the practical skills you need to land your dream job. With all of this support, writing the perfect teaser will be a walk in the park!

Download our Career Success Catalog today and get a sense of how Uvaro can help you reach your career goals, whatever they may be!