Choosing the Right Tech Sales Training Program for Your Career

Hey there! Today we're going to dive deep into the world of tech sales! By the end of this article, you'll have a clear understanding of…

• What tech sales is? 

• The opportunities present in this growing industry?

• And how to select the best training program to kickstart your career?

There’s no shortage of options out there for you that will help you develop your craft. But with that comes a challenge - “will these options waste my precious time?” We hear all the time about people who look for training solutions and end up feeling like they’ve wasted $10,000+ on useless education that only taught them theory without practical application. To add insult to injury, many spend 6+ months on a path that will never deliver results. 

We’re here to take the guesswork out of picking the best tech sales training. Ready to get started? Let’s dive in! 

What is Tech Sales? 

Tech sales, or technology sales, refers to selling complex technical products or services. It's a field where cutting-edge technology intersects with the age-old art of selling. However, tech sales isn’t about pushy pitches, flashy features, and numbers in a spreadsheet; it's about helping customers solve real problems through technology.

To excel in tech sales, you need a blend of technical knowledge and interpersonal skills. The more you understand the technology you're selling and the needs of your customer, the more effective you'll be at closing deals.

What’s one thing that makes tech sales unique compared to traditional sales? The subscription model. 

A subscription is a recurring payment to access a product or service, usually done monthly or annually. Instead of the old model of buying software off a CD and downloading it onto your computer each year, you now get to access these tools and services from the internet and pay a monthly fee for continued access. Sometimes there are different tiers of service to access to different levels of features. 

For example, these popular B2C companies sell subscription-model products.

• Netflix 

• Spotify

• Dollar Shave Club

• Peloton
  
  

The Landscape of Tech Sales

The technology sector is booming, and the need for skilled tech sales professionals is more significant than ever. Seriously, just look at our job board and see all the open positions. Companies across all sectors rely heavily on technology for their operations, opening up abundant opportunities for tech sales professionals.

But what makes a career in tech sales truly worthwhile?

Competitive Salaries: Tech sales professionals often earn higher salaries compared to traditional sales roles, with potential for substantial commissions. Check out our salary guides for common tech sales positions like:

• Business Development Representatives

• Account Executives

• Customer Success Managers

• Account Managers

• BDR Managers

Growth Opportunities: With rapid technological advancements, there's always something new to learn and sell. This translates into never-ending opportunities for your career and skill progression.

Stay at the Cutting Edge: If you're fascinated by technology, a career in tech sales allows you to stay updated with the latest tech trends and innovations.

Picking the Right Tech Sales Training Program

Starting a career in tech sales involves understanding the industry and the nuances of selling tech products. This is where a good tech sales training program comes in. It can provide you with the skills and knowledge to set you on the path to success. 

But how do you choose the right one? Here are some factors to consider:

1. Comprehensive, Relevant Curriculum

A good tech sales training program should offer a curriculum that is comprehensive and aligned with industry needs. Look for programs that cover the basics of selling, industry-specific knowledge, and ample hands-on practice.

2. Experienced Instructors

Your instructors will significantly influence your learning experience. Choose a program led by experts who have real-world tech sales experience and can provide valuable industry insights.

3. Networking Opportunities

A strong professional network can be an invaluable resource throughout your career. Opt for programs that provide networking opportunities with industry professionals and fellow learners.

4. Flexibility

We all have different learning styles and schedules. Some people may prefer a full-time, in-person program, while others may look for the convenience of an online or part-time course. Choose a program that aligns with your needs.

How to Prepare for a Tech Sales Role

With the right training program under your belt, you're well on your way to a rewarding tech sales career. Here are some steps to prepare for your new role:

1. Building a Strong Resume

Your resume is your first impression on potential employers. Make sure it highlights your relevant skills, experiences, and the unique qualities you bring to the table.

2. Continuous Learning

Tech sales is a rapidly evolving field. Stay ahead by regularly updating your knowledge about the latest technologies and industry trends.

3. Standing Out in the Crowd

In the competitive field of tech sales, it's important to differentiate yourself. Showcase your unique value, build a strong online presence, and demonstrate your creative problem-solving abilities. 

Getting ghosted in the job search? Applying for 6+ months with no success? It might be time to change up the strategy you're using. Video prospecting in your job search is one way to stand out from the crowd. But how do you build the right script and practice your pitch? That’s where our Workshop “Video Prospecting In The Job Search” changes the game. Available to Premium members, it gives you all the tips, tricks, and strategies you need to turn your ghostable approach to a “we can’t ignore this candidate” approach. 

Stepping Into Your Tech Sales Career

After all your hard work and preparation, it's time to take the leap and embark on your tech sales journey.

1. Acing the Interview

Interviews can be nerve-wracking, but with the right preparation, you can confidently present your best self. Understand the employer's needs, do your homework about the company, and be ready to answer common interview questions. 

Let our Career Coach Alyx help you perfect those answers and feel confident for your next interview! 

2. Navigating the Onboarding Process

Overcome the overwhelm of your first few weeks at your new job. Be proactive, ask questions, seek feedback, and take the time to understand your new work environment. Is the jargon kinda confusing? 

Check out our 50 Tech Sales Terms every rep needs to know to survive onboarding! 

3. Understanding Performance Evaluation

In tech sales, it's crucial to understand how your performance will be assessed. Get to know your key performance indicators (KPIs) and set goals to reach them. Having trouble understanding how to be successful in your current role? That’s where the value of Career Coaching and a supportive community like Uvaro comes into play. We take away all the worry that comes with a lack of career direction or lack of understanding of what comes next. Let our team support you through your on-the-job evaluations and build your path forward.  

Uvaro: Your Launchpad to Tech Sales Success

If you're searching for a comprehensive tech sales training program, look no further than Uvaro. Our Premium Membership gives you access to a thorough curriculum, seasoned instructors, and a vibrant community. We've designed our program to help you navigate your tech sales journey, right from the basics to preparing for your first tech sales role. Our aim is to arm you with the skills, confidence, and network necessary to succeed in this exciting field! 

Remember, the tech sales field is constantly evolving, so continuous learning is key. Embarking on a career in tech sales is an exciting journey filled with opportunities to learn, grow, and succeed. With the right training program and a proactive approach, you can set yourself up for a rewarding career.  We hope this in-depth guide provides a clearer pathway towards your tech sales career. Stay tuned for more content on tech sales and career development, and join our supportive community today to get access to free tools and resources that can help you on the road to Career Success.   

Here's to your success in tech sales!