Job Description
Founded in 1982, Workplace Options (WPO) is the largest independent provider of holistic wellbeing solutions. Through our customized programs, and comprehensive global network of credentialed providers and professionals, we support individuals to become healthier, happier and more productive both personally and professionally. Trusted by 51% of Fortune 500 companies, we deliver high quality care digitally and in-person to over 75 million individuals across 116,000 organizations in more than 200 countries and territories. At WPO, you will be joining a team that is committed to improving employee wellbeing around the world.
As a subsidiary of WPO, The Diversity Movement (TDM), is dedicated to transforming workplace culture by helping organizations build diverse, equitable, and inclusive workplaces. TDM delivers market-leading DEI services that drive real change.
Current Opportunity: Business Development Representative (BDR)
Location: Raleigh, NC
Onsite/Hybrid/Remote: Hybrid
Experience: 1-2 Years
What you will do:
The Diversity Movement (TDM) have an exciting opportunity for a Business Development Representative (BDR). The BDR will be a vital member of the TDM Marketing Team, responsible for engaging leads, qualifying opportunities, and scheduling meetings with the appropriate business development team members. This high-energy, outcomes-oriented role is perfect for someone who thrives in client-facing settings and is driven to make an impact. You’ll play a crucial role in capturing vital details about every opportunity, ensuring the seamless hand-off of leads and contributing to TDM’s overall mission. This role will work closely with the Director of Demand Generation to execute campaign initiatives.
As part of the TDM Marketing team, the BDR will help us extend our reach, driving real change for businesses and their employees by helping connect HR, DEI, and L&D leaders with our transformative solutions
Responsibilities:
- Lead Engagement & Qualification: Proactively contact leads via phone, email, and LinkedIn with a high-energy, engaging approach. Qualify opportunities by understanding the needs of potential clients and how TDM solutions fit their requirements.
- Appointment Setting: Set meetings for qualified leads with the appropriate sales associates, ensuring effective communication of key details and client expectations.
- CRM Management: Accurately maintain detailed notes and vital information in MS Dynamics 365 (experience with other CRMs also valued). Capture lead history, status updates, and ensure no details are missed during follow-ups.
- Collaboration with the Demand Generation Team: Actively contribute to team strategies by sharing insights from conversations, feedback on messaging, market research and recommendations for better lead engagement.
- Provide Feedback and Improve Processes: Help create a feedback loop between marketing campaigns and sales performance.
- Target Achievement: Exceed monthly and quarterly targets for qualified leads, scheduled appointments, and pipeline growth. A strong results-driven focus is essential in this role.
Qualifications/Skills:
To excel in this role, you will need the following qualifications and skills:
- Bachelor’s degree or equivalent experience in Business, Marketing, Communications
- 1-2 years in business development, sales, or a similar client-facing role (preferably B2B or SaaS).
- CRM experience required, preferably MS Dynamics 365, though other systems are acceptable.
- High energy and outgoing personality: You love engaging with clients and are naturally enthusiastic in your communication.
- Detail-oriented with excellent organizational skills: You enjoy keeping notes, tracking follow-ups, and capturing key insights during every conversation.
- Driven and results-focused: Motivated by hitting and exceeding goals, constantly seeking improvement in your approach.
- Strong written and verbal communication skills, and the ability to quickly build rapport.
What we offer:
At Workplace Options, we don’t just deliver wellbeing services to our clients, we champion wellbeing for our own employees as well. Examples of our benefits and commitment to employee wellbeing include:
Full Benefits Package, Paid Time Off, 401k match, Gym Reimbursement, Wellness rewards, Access to EAP benefits and all WPO services, Training/tuition reimbursement, Mentorship Program, Employee exchange programme.
At Workplace Options, we are committed to and are accountable for building a workplace where individuals feel empowered to bring their whole selves to work, free from judgment or fear of discrimination. We understand that having a diverse organization is only the beginning and it will require nurturing and care to thrive. We will continue to take action to ensure we achieve equitable and measurable outcomes.
We strive to cultivate a space where diverse voices are not only heard but actively sought out and valued for the unique insights they bring. By embracing and promoting authenticity, we aim to build a vibrant and inclusive community that fosters collaboration, innovation, belonging and personal growth.
For further details about The Diversity Movement please check out www.thediversitymovement.com and this short video gives a great overview of the core values of the Diversity Movement https://www.youtube.com/watch?v=cqa3_4m45LU. For further details about WPO please check out our website www.workplaceoptions.com and these short videos give a great overview of what we do Human-Powered Care and The WPO Global Experience
Workplace Options collects and processes personal data in accordance with applicable data protection laws. If you are a European job applicant, refer to our Privacy Notice for further details (https://www.workplaceoptions.com/privacy-notice-for-recruitment/).
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