Social Media Account Manager

The Social Media Client Manager will be responsible for conceptualizing clients digital marketing solutions, proactively managing project and client communications while building on trusted relationships.

Responsibilities:

Client Management

• Manage existing clients communications, projects & relationships on a daily basis.

• Work with clients to identify their business growth opportunities using digital marketing.
• Conceptualize and formulate clients social media strategy and Facebook and Instagram advertising campaigns.
• Conduct online community engagement for clients social networks.
• Provide effective and continuous communication of deliverables with clients & internal team
• Visit client’s within the GTA for meetings, strategy sessions and updates.
• Provide occasional on-site social media sharing at client events.

Campaign Strategy

• Manage clients planning sessions to set objectives for content, themes and ads.
• Provide ongoing support and solutions on Social Media content and on paid social Ads to ensure objectives are being met.
• Assist clients & the Social Know How® team on the development and execution of social media strategies.

Social Ads Management & Reporting

• Conceptulize, administer and execute relevant paid Facebook & Instagram Ads.
• Manage & monitor social media ads to ensure intended results are achieved.
• Analyze campaigns and provide reporting to clients & team.

Business Development

• Assist the business development manager with new opportunities.
• Provide support in proposal generation and new client meetings.

Experience and Qualifications

• Bachelor’s Degree or Diploma in Marketing, Business, Social Media, PR, or related fields
• Minimum 3 years of experience working in social media or digital marketing
• Extensive knowledge of the inner workings of Facebook, Instagram, LinkedIn, etc.
• Experience creating and executing Facebook & Instagram advertising campaigns.
• Experience with social media management tools such as Facebook Business Manager, Hootsuite, etc.
• Working with project management software, such as Monday.com an asset
• Ability to understand social media metrics and provide easy to read reporting.
• Exceptional communication skills are required.
• Copywriting experience an asset.
• Knowledge of Adobe Photoshop, Illustrator, Premiere an asset but not required.
• Ability to effectively prioritize tasks and work within a team environment.
• Valid Ontario drivers license and access to a vehicle.

Interested in Joining the SOCIAL KNOW HOW® team?