Job Description

Agnostic, one of Canada’s fastest-growing full-service communications agencies, is looking for our next Senior Account Executive to join our Consumer team. We’re looking for someone who is excited by fast-paced, insight-driven opportunities with an agency that believes in making time for better thinking. If you are a highly motivated PR professional with 2-3 years of experience, and ready to work on some of Canada’s most exciting consumer brands, we’re interested in hearing from you.

Agnostic is currently working hybrid with an office at 33 Bloor Street E, Toronto, M4W1A9.

Responsibilities/Tasks:

Assess characteristics of products or services to be promoted to determine the marketing and PR needs of a brand.
Advise clients on media opportunities.
Develop and execute strategies and content for social media campaigns
Manage post-campaign analysis to measure and report on metrics.
Develop, implement and evaluate public relations strategies and campaigns designed to inform the audience of a brand’s activities and products.
Prepare reports, briefs, speeches, presentations and press releases.
Support in organizing workshops, meetings and brand events and activations for publicity.
Assist in arranging interviews, news conferences and other media events for clients.
Represent and act as an agent for brand spokespeople and senior leadership ahead of media interviews and assist with media training

Education

A university degree or college diploma in business marketing, public relations, communications or journalism or relevant experience

Experience and Specialisation

Computer and technology knowledge
MS Office
MS Windows
MS Excel
MS PowerPoint
MS Word
Spreadsheet
Meltwater
Media Rating Points (MRP)
Tagger/ Klear and related industry specific tools

Area of Specialization: Influencer Relations, Media Relations—corporate and consumer. You should possess a thorough understanding of social and digital media including drafting content, monitoring, experience measuring engagement and influencer engagement is an asset.

Work conditions and physical capabilities

Tight deadlines
Fast-paced environment
Attention to detail
Large workload
Comfortable and available to commute for events

Personal suitability

Client focus
Efficient interpersonal skills
Excellent oral communication
Excellent written communication
Dependability

Employment groups: This employer promotes equal employment opportunities for all job applicants, including those self-identifying as a member of these groups: