Content Marketing Lead

Amenities Health
Remote in Dallas,… / Remote
30+ days ago

Job Description

Company Description


Amenities is the Digital Membership Platform for healthcare. The US healthcare system is a billion dollar industry and is modeled around providing care at a hefty expense. And yet, most healthcare experiences are awful and loyalty hardly exists in this industry.

Our mission is simple: build loyalty. Amenities Health helps large US health systems to (1) acquire new patients, (2) modernize their tools and (3) win patient loyalty. We build white labeled products & membership services designed to lock-in loyalty (think Amazon Prime or Costco memberships).

At Amenities, you’ll be surrounded by experienced industry leaders and driven technology experts paving the paradigm shift in healthcare, including:

  • CEO is ex-McKinsey, MD, 2nd time founder, & former digital health executive.
  • Product team responsible for the industry-leading patient portal (3M accounts, 80% patient adoption, and 700k monthly users).
  • Engineering team includes former founders, ex-Cerner, ex-Apple, and more.

Our company values are:

  • Go big, little fixes won’t cut it
  • Delighting members is really smart business
  • Hire clever, motivated people, and trust them to figure it out
  • We do our best work when healthy, rested, and connected

As we experience tremendous market demand for our product and on the heels of a successful Series A funding round, we're actively growing the team across sales, marketing, product, engineering, design, and customer success functions.


Job Description


This is a full-time remote role for a Content/Digital marketing lead at Amenities Health. This person will support the company's sales and marketing efforts by leading our marketing strategy and initiatives in alignment with our sales objectives . You’ll work closely with the sales team to develop and execute strategies, and play a crucial role in supporting revenue growth for the organization. We are seeking a talented content/digital marketing lead to join our dynamic team. As a marketing lead at Amenities, you will be leveraging our CRM (hubspot), the blog page of our website, and the press page of our website. You should be comfortable in both player & coach roles, as this will be a marketing team of 1 with the expectation that you could also scale and grow a marketing team as applicable. Job duties will not be limited to the following, but will include:

  • Collaborate with CEO & VP of Sales to establish company marketing goals
  • Track progress towards meeting marketing goals
  • Provide regular reports on marketing activities and results to management.
  • Able to operate as a marketing generalist across multiple marketing functions (i.e. content marketing, email marketing, social media marketing, copywriting, SEO)
  • Experience collaborating with health system visionary C-Suite (e.g. CIO, SVP Marketing, SVP Innovation/Strategy, VP Patient Access) to coordinate speaker opportunities for LinkedIn webinars a plus
  • Comfortable operating as a coach & player
  • Utilize customer relationship management (CRM) software for marketing initiatives as applicable
  • Stay up-to-date on market trends, competition, and industry developments
  • Manage trade show conference signup (two a year), booth selection, booth/collateral design, hotel reservations and possible attendance

Compensation: $90,000-125,000/yr base salary, with the addition of equity & commission

Location: Fully Remote, but must be based in the United States


Qualifications

  • Excellent communication (verbal and written) and interpersonal skills
  • 4+ years of experience in marketing
  • Ability to identify and formulate target goals and objectives that support our sales initiatives
  • Excellent organizational and time management skills
  • 2+ years experience with SaaS healthcare IT understanding
  • Knowledge of marketing techniques and strategies
  • Bachelor's degree or higher in Business Administration, Marketing a plus
  • Ability to work independently and as part of a team
  • You’re motivated to build and test an industry-leading marketing function from the ground up alongside a small, talented, high-trust team
  • Proficiency in Microsoft Office and experience working with customer relationship management (CRM) software (hubspot experience preferred but not required)
  • A resourceful self-starter with a startup mindset
  • You thrive in an environment of autonomy and ownership
  • Strong problem-solving and negotiation skills
  • Flexibility and adaptability to change
  • A desire to learn and grow

Additional Information


Benefits:

We’re a young company (10-20 employees), but we believe firmly that happy, healthy employees will do their best work.

  • ️ 100% company-subsidized health insurance coverage
  • ️ Monthly company-wide “Fill Your Cup” Fridays

️ Unlimited PTO

Fully remote

Company onsite gatherings (in person) 3x per year

Equity options in a company you are shaping

Macbook + a $1,000 home office setup stipend added to your first paycheck

If you are a creative, talented, and driven marketing professional looking for a new challenge, we encourage you to apply for this exciting opportunity and join our team.

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