Senior Sales Enablement Specialist

Senior Sales Enablement Specialist - New York, NY or Denver, CO

Are you ready to accelerate your career with a global leader in financial services? Are you energized by bringing best in class marketing ideas to life? Do you have a passion for diverse audiences and commerce media? Then it’s time to join the Western Union Media Network as a Sales Enablement Specialist.

Western Union powers your pursuit.

In this role, you are responsible for creating marketing materials for proposals, pitches, overviews and insights. Advertisers want to partner with Western Union Media Network to engage our customers with value and offers. In the US and abroad, across omnichannel platforms, you will create account-focused, data-backed, holistic marketing collateral that aligns with Western Union positioning and advertiser goals. This role will work with other core teams within the media network (Sales, Business Development, Operations) to align strategies and objectives, as well as with key cross-functional teams, including marketing, to ensure the media team has the resources and materials they need to drive demand.

Role Responsibilities

• Increase sales productivity and revenue through the support of the media network Sales, Business Development and Operations teams, with the right content, training, coaching, processes, tools, and materials to help the team effectively engage buyers throughout any stage of the sales cycle.
• Accountable for creating assets in PowerPoint, Word, Excel, and Canva to communicate Western Union brand positioning, convey our customer profiles and media value proposition.
• Develop and own new advertising partnership opportunities in support of the advertising sales effort.
• Collaborate with research, insights and data teams to develop product focused communication.
• Collaborate with sales team to create bespoke presentations for advertisers and media agency decision makers.
• Generate sales proposals in response to brand requirements and objectives that build a meaningful and impactful story/pitch.
• Present sales pitch with cohesive, partner-focused media network opportunities.
• Incorporate advertisers feedback on requirements into proposals and sales materials to represent the ‘Voice of the Customer’
• Create campaign wrap reports and case studies using advertiser visuals and quantitative results
• Participate in internal status presentations

Role Requirements & Skills

• 3-5+ years of experience in sales enablement, sales operations, or a related field, ideally in digital media, advertising, or commerce media.
• Bachelor’s degree or equivalent experience in business, marketing, or a related field.
• Strong understanding of sales processes, methodologies, and best practices in the context of digital advertising and commerce media.
• Experience with sales enablement platforms, CRM systems (e.g., Salesforce), and other sales tools and technologies.
• Excellent design and communication skills, both written and verbal, with the ability to create clear, compelling sales content and deliver engaging training sessions.
• Proven track record developing and managing Sales Marketing collateral, presentations, reports, and partnership plans with attention to detail.
• Minimum 3 years creating PowerPoint presentations integrating graphics, charts, and illustrations with an ability to craft and design a sales story/sales materials.
• Knowledge of Adobe Creative Suite and ability to put together basic assets from scratch, leveraging templates and brand assets (logos, stock imagery, brand colors, brand font, etc.)
• Photoshop skills with the ability to create mock-ups for pitch purposes (i.e. banner ads on a mobile phone, mock ads on DOOH screens in situ, etc.).
• Ability to work cross-functionally with sales, marketing, product, and other teams to develop and optimize sales processes and content.
• Strong project management skills with the ability to manage multiple clients and projects simultaneously in a fast-paced environment and bring forward an independent POV when addressing business opportunities or challenges.
• Analytical mindset with the ability to use data to interpret audience and demographic information to create sales proposals and optimize sales performance and effectiveness.
• Experience pulling third party data from sources like eMarketer, comScore, Nielsen, etc. not required, but preferred.
• Partner with Research and Analytics teams to unlock data and insights that help interpret and present marketing strategies for advertisers.
• Highly organized, detail-oriented, timeline obsessed, and proactive in identifying and addressing opportunities for improvement.

We make financial services accessible to humans everywhere. Join us for what’s next.
Western Union is positioned to become the world’s most accessible financial services company —transforming lives and communities. We’re a diverse and passionate customer-centric team of over 8,000 employees serving 200 countries and territories, reaching customers and receivers around the globe. More than moving money, we design easy-to-use products and services for our digital and physical financial ecosystem that help our customers move forward.

Just as we help our global customers prosper, we support our employees in achieving their professional aspirations. You’ll have plenty of opportunities to learn new skills and build a career, as well as receive a great compensation package. If you’re ready to help drive the future of financial services, it’s time for Western Union. Learn more about our purpose and people at https://careers.westernunion.com/

Salary
The salary range is $67,500.00 – 95,000.00 per year. his role is also eligible to receive a short-term incentive bonus that aligns with individual and company performance. Actual salaries will vary based on candidates’ qualifications, skills, and competencies.

Benefits
You will also have access to short-term incentives, multiple health insurance options, accident and life insurance, and access to best-in-class development platforms, to name a few (https://careers.westernunion.com/global-benefits/). Please see the location-specific benefits below and note that your Recruiter may share additional role-specific benefits during your interview

process or in an offer of employment.

Your United States – Specific Benefits Include

• Family First Program
• Time off
• Medical, Dental and Life Insurance
• Student Loan Repayment Program
• Tuition Assistance Program
• Parental Leave

Western Union values in-person collaboration, learning, and ideation whenever possible. We believe this creates value through common ways of working and supports the execution of enterprise objectives which will ultimately help us achieve our strategic goals. By connecting face-to-face, we are better able to learn from our peers, problem-solve together, and innovate.

Our Hybrid Work Model categorizes each role into one of three categories. Western Union has determined the category of this role to be Hybrid. This is defined as a flexible working arrangement that enables employees to divide their time between working from home and working from an office location. The expectation is to work from the office a minimum of three days a week.

For residents of Colorado, California, Connecticut, Delaware, Minnesota, and Pennsylvania: Please do not respond to any questions on this initial application that may seek age-identifying information such as age, date of birth, or dates of school attendance or graduation. You may also redact this information from any materials you submit during the application process. You will not be penalized for redacting or removing this information.

We are passionate about diversity. Our commitment is to provide an inclusive culture that celebrates the unique backgrounds and perspectives of our global teams while reflecting the communities we serve. We do not discriminate based on race, color, national origin, religion, political affiliation, sex (including pregnancy), sexual orientation, gender identity, age, disability, marital status, or veteran status. The company will provide accommodation to applicants, including those with disabilities, during the recruitment process, following applicable laws.

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Estimated Job Posting End Date:

12-16-2024

This application window is a good-faith estimate of the time that this posting will remain open. This posting will be promptly updated if the deadline is extended or the role is filled.