Job Description

About us

The Woodford Club is a semi-private golf facility with a restaurant open year-round to the public. We have a pool and other amenities. We are launching a new program to promote travel to the Bluegrass by offering packages that include golf, bourbon trail and horse farm tours. We host a professional Legends of the LPGA tour event in June. We have one of the premier golf courses for our area.

```Job Overview:

We are seeking a highly skilled and experienced individual to coordinate our advertising and marketing needs. You will be responsible for developing and implementing strategic marketing initiatives to drive brand awareness, increase customer acquisition, and enhance customer engagement.

Responsibilities:

- Develop and execute comprehensive marketing strategies to drive brand recognition and increase market share

- Manage and optimize all marketing channels including email marketing, content marketing, social media, SEO, and paid advertising

- Lead product management initiatives to ensure successful product launches and ongoing product marketing efforts

- Collaborate with the sales team to develop effective sales enablement tools and materials

- Conduct market research and competitive analysis to identify trends, opportunities, and threats

- Develop and manage the marketing budget, ensuring efficient allocation of resources

- Utilize marketing automation tools to streamline processes and improve campaign effectiveness

- Oversee the development of creative assets such as website content, blog posts, videos, and infographics

- Monitor key performance indicators (KPIs) to measure the success of marketing campaigns and make data-driven decisions

Requirements:

- Bachelor's degree in Marketing or a related field; Master's degree preferred

- Strong knowledge of email marketing best practices, content marketing strategies, and product management principles

- Proficient in budgeting and financial analysis

- Familiarity with HTML5, E-commerce platforms, Squarespace, Google Analytics, and other digital marketing tools

- Excellent research skills to stay updated on industry trends and consumer behavior

- Strong leadership skills with the ability to motivate and inspire a team

- Exceptional communication skills both written and verbal

If you are a results-driven marketer with a passion for innovation and strategic thinking, we would love to hear from you. Join our dynamic team and make a significant impact on our brand's success. Apply now!```

Job Type: Full-time

Pay: $40,000.00 - $50,000.00 per year

Benefits: