Job Description
At Diversified, we don't just follow tech trends - we set them by leveraging the best in technology and ongoing advisory services to transform businesses. Our comprehensive suite of solutions is engineered to help our clients build connections that make a difference – whether by inspiring viewers, engaging associates, motivating audiences, or streamlining and safeguarding operations.Our dedicated teams craft solutions experienced by millions every day including:
- Delivering the fan experience at one of 100+ sports facilities for the NFL, MLB, NBA, NHL, MLS, NCAA
- Building the first fly pack broadcast system transportable by air - bringing the 2022 World Cup and Super Bowl into homes across the world
- Engineering the first high-density pixel canvas to display HD content at that scale for the Vornado, Marriott Marquis LED Display in Times Square, NY
- Empowering and monitoring communication and collaboration solutions within multi-national companies around the globe
What part will you play?
The successful candidate will be responsible for driving the development and execution of our product strategy and roadmap for our Media & Workplace Business Unit, working closely with cross-functional teams including Go to Market, Innovation, Legal, Supply Chain and Operations to deliver and maintain innovative and market-leading solutions.
What will you be doing?
- Drives and secures the development, performance, and profitability of an attractive portfolio which reflects market demand and our customer needs by industry.
- Develop customer-centric strategies to achieve category growth, increased market share, sales, and profitability.
- Collaborate with the Leadership Team to enhance and execute a global product vision/strategy based on deep customer & market intelligence.
- Lead customer & business intelligence and analytics function (i.e. competitive analysis, market intelligence, demand mapping, customer needs states, customer profiling, etc.) to identify and develop prioritized strategic initiatives, product differentiation and value propositions that inform the overall go to market strategy for each category.
- Work cross functionally to turn customer and business intelligence into a go to market strategic approach and partner with local Country Managers to operationalize the roadmap.
- Align with customers on key category initiatives and partner on strategic solutions that leverage organizational capabilities to create maximum value.
- Develop key initiatives and programs with quantifiable objectives to measure results – KPIs that reflect customer behavior and intelligence, along with aligning to marketing and sales goals.
- Oversee sales forecast and lead pricing process across each category.
- Engage economic/forecasting services to understand macro-economic conditions and guide future revenue projections.
- Proactively identify growth/risk opportunities with customers and communicate findings to sales team.
- Project manage new product/offering launches working with both marketing and customer success colleagues.
- Offering Planning
- Analyze Competitive Landscape
- Create the Product Strategy
- Know the Customer
- Size the Market Opportunity
- Offering Portfolio Development
- Accelerate Time to Market
- Build Compelling Customer Experiences
- Differentiate Products
- Prioritize Offering Investments
- Offering Introduction / Launch
- Collaborate to Drive Business
- Communicate Offering Value
- Manage Offering Launcho
- Package Offering for Best Impact
- Price Offering for Best Impact
- Offering Lifecycle Management
- Measure and report on the Financial Objectives
- Coordinate Solution Management deliverables w/ GCC
- Collaborate w/ Innovation and Development teams on feature enhancements.
- Offering Leadership
- Improve Cross Department Collaboration
- Measure Offering Performance
- Bachelor’s degree required.
- A minimum of 7 years leadership experience developing and executing growth plans, and customer insights leading to go-to-marketing strategic initiatives.
- Product/offering portfolio life cycle management
- Understanding of business intelligence and analytics tools and methodologies used to identify and assess new growth opportunities.
- Customer-facing sales, analytics, or sales-support experience a plus
- Experience creating and tracking marketing measurement and testing disciplines.
- Knowledge of pricing strategy, promotional development, and execution
Diversified is an equal employment opportunity employer and all aspects of employment will be based on job requirements, individual qualifications, merit, performance and business needs. We provide equal employment opportunities to all employees and applicants without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, veteran status, age, disability or genetic information, or any other applicable characteristic protected under federal, state or local law. We celebrate diversity and encourage people of all backgrounds to apply for available positions. Individuals needing assistance or an accommodation to complete an application due to a disability, may contact Human Resources at careers@onediversified.com.
Our compensation ranges reflect the cost of labor across several US geographic markets. The pay details below range from our lowest geographic market up to our highest geographic market. Pay is based on several factors including market location and may vary depending on job-related knowledge, skills and experience depending on the position offered, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits.
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