Job Description

JOB OVERVIEW

We are seeking a creative and detail-oriented Marketing and Social Media Coordinator to join our team at Eagles Nest Golf Club (ENGC). The selected candidate will report directly to the Director, Sales & Marketing.

RESPONSIBILITIES

Develop annual marketing strategies and associated execution plans that align to ENGC corporate strategy and objectives
Create and implement content editorial calendars to manage content and plan specific, timely marketing campaigns
Support accountability by setting KPIs and tying company performance, compensation, and promotions to tangible results
Define and direct marketing programs for brand awareness, demand creation, lead generation, and interface with Sales for lead tracking and management
Effectively resolve efficiency issues across the marketing/sales and customer success functions
Maintain brand standards and ensure compliance across all marketing and communications channels
Identify competitors and evaluate their strategies and positioning and devise counterstrategies
Manage marketing budget
Attend applicable industry-specific conferences and various proven-effective online courses
Social Media content creation and posting on Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube, etc. Report on social analytics
Website updates
Digital Sign Display
Print/publishing experience, radio/TV, mass media buying.
Managing online accounts for Shopify, WeddingWire, Event source, WedLuxe, ReadyMag, etc.
Creation of marketing and in-house promotional material

QUALIFICATIONS

Degree in Business, Marketing, Communications, or equivalent education
A minimum of three (3) years professional hands-on experience developing and executing marketing concepts, strategy, and product services or product management; prior experience in advertising, media and/or subscription-based business a plus
Experience with Salesforce Marketing Cloud and Jonas and is an asset
Experience with Google Analytics, MS Office, and Canva
Knowledge and experience in digital marketing
Experience with Facebook Business Manager, and Google Ads
Video, Photography and Graphic Design skills

ADDITIONAL ASSETS

Comfortable with conflict, addressing issues, and solving problems in a practical and healthy manner
Data driven, analytical, intuitive and results oriented
Strong verbal and written communication skills, good at developing interpersonal relationships
Reliant on both quantitative and qualitative analysis
A skilled team-player who invests in developing high-performance, customer centric, and collaborative people and teams
Approachable personality that fosters collaboration, team building, innovation, respect, and high engagement
Excellent copy generation and editing/grammar skills
Able to work independently and closely with Director of Sales & Marketing
Strong time management and works well with tight deadlines

This position offers a great opportunity to work in a dynamic environment where creativity and innovation are valued. If you have a passion for social media and meet the requirements, we would love to hear from you!

Job Types: Full-time, Permanent

Benefits: