Job Description
*This is a hybrid position. You will be required to work from our Waltham, MA office on a weekly basis.*
Why join Wolters Kluwer?
Wolters Kluwer Health's Clinical Effectiveness (CE) organization is a fast-growing and innovation-driven healthcare information technology (HIT) provider that meets the critical needs of more than a million doctors, nurses, and pharmacists every day as they work on the front lines of clinical care. Our experienced team of physician editors, technologists, and product visionaries collaborate to provide advanced clinical decision support solutions that help clinicians provide optimal care for their patients by measurably improving clinical effectiveness.
As a Sales and Business Development Representative for Clinical Effectiveness (CE); you will work closely with the Sales & Marketing teams to identify target prospects and customers through Salesforce and other marketing automation efforts. You will serve as the front-line in prospect outreach with the goal of generating qualified opportunities to pursue. Your role will involve identifying business challenges and opportunities in a metrics driven environment. You will report to the Vice President, Commercial Sales – Clinical Effectiveness.
YOU WILL:
- Work closely with Sales Manager to develop and define a strategic target list of key prospects across segments
- Develop creative tactics and strategies to reach target prospects, schedule qualified discovery calls with said target prospects and generate qualified meetings
- Work on new logo and net new sales opportunities
- Work and develop opportunities with named corporate accounts
- Build strategies for exploring potential subscription opportunities for Commercial Sales
- Record and track all activity in Salesforce, and other required tools as identified, to provide background and next steps for the Marketing and Sales Managers to ensure alignment of teams as well as effective follow up with prospects
- Create strategic emails to target prospect and corporate accounts
- Conduct on-going research to identify new leads and obtain contact information
- Work closely with Sales Manager and Business Development Reps. to accelerate and enhance the sales cycle
- Consistently meet or exceed qualified lead/meeting quotas
- Performs other duties as assigned by supervisor
YOU HAVE:
Education: Bachelor's Degree in business or related field; OR, if no degree, 5 years equivalent relevant sales experience
Minimum Experience:
- 1+ years of B2B sales/business development experience of software/SaaS or other digital content solutions including the following:
- Prospecting a complex product/service requiring in-depth knowledge of the client's business and the products functionality
- Developing accurate sales lead forecasts
- Developing and qualifying prospect lists
- Making web conference and in-person presentations to prospective clients to explain the business' products and services and their alignment with the client's needs
- Track record of success in building relationships and presenting to high level decision makers in securing qualified leads
- Consistent achievement of sales development/lead quotas
- Demonstrated ability to learn a complex product line quickly through self-initiative and discipline
Preferred Experience:
- 3 or more years of B2B sales/business development experience with Health information services/HIT solutions
- Prospecting to C-Suite and VP level decision makers within Healthcare organizations
- Proficiency with a CRM tool (e.g. NetSuite or Salesforce)
- Proficiency with Contact tools (e.g. ZoomInfo)
TRAVEL
- Up to 10% annually for company training and events
*The above statements are intended to describe the general nature and level of work being performed by most people assigned to this job. They are not intended to be an exhaustive list of all duties and responsibilities and requirements.*
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