Director of Sales & Marketing (exempt role)

Description:

About Us:

Down To Earth Distributors is heritage brand and long standing company in Eugene, Oregon. Established in 1977, we are proud to be in our 45th year of business. Our mission is in our company motto: “Practical Goods for Natural Living.” We offer a wide-ranging selection of natural, organic and health-conscious garden and home products at affordable prices that enrich people’s lives, are kind to our environment and fulfill the basic needs of daily living.

About this role:

A rare opportunity to head the sales and marketing team of a company that has a tremendous customer following. Engage with a diverse group of customers that we have provided products to for several decades.

Our customers find our products in a variety of retail channels that support a quality and healthy lifestyle. Many of our early customers continue to look to us for timely product solutions. Our roots grew from the natural food and organic gardening movement and have grown as the industry matured.

Our ideal person exhibits strong leadership coupled with the relevant industry experience to mentor, lead and develop a strong team. We have always valued relationship over transactions and commissions. Our approach to product is similar as we look for longevity and practicality that provides market durability.

We are seeking a leader who can build our customer success team by ensuring that our staff are given clear goals and have the necessary tools and training. The ideal person will be a leader who will shape the team by building a customer relationship culture where staff are vested in the success of the company.

The Director of Sales & Marketing is extremely skillful in negotiating, managing customer relationships, driving retail activation and education while driving the overall go to market strategy. Through creative problem solving, skillful communication and well-organized planning you will successfully manage driving the vision, purpose and results for their team.

Customer focus/Team work:

Develops and maintains excellent customer satisfaction levels with internal and external audiences. Demonstrates a bias toward service, quality and teamwork. Builds constructive and effective working relationships internally and externally. Is an effective collaborator and is committed to the success of all stakeholders.

Results Oriented:

Knows how to get things done in an effective and efficient manner with available resources. Plans and prioritizes work, sets and accomplishes goals, and completes quality work on schedule. Maintains a sense of urgency in accomplishing work. Strives to improve own and team performance. Transparent in sharing team successes as well as challenges in an effort to improve and achieve team KPI’s. Takes personal responsibility, leads by example and is conscientious. Demonstrates initiative and is committed to and enthusiastic about organizational success.

Responsibilities:

• Responsible for all sales and marketing activities, including leadership and development of the sales and marketing team members.
• Develops short and long-term business development strategy for assigned area of responsibility, with key focus on development of new target accounts, markets, products and services.
• Develops annual sales plan in support of organizational strategy and objectives; sets sales quotas and goals.
• Manages multiple channel selling strategies for the US marketplace.
• Oversees local and regional sales, promotions and campaigns.
• Prepares sales budgets and projections and approves staff expenditures
• Tracks and analyzes sales statistics based on key quantitative metrics
• Plans and directs the hiring and training of new Sales Representatives.
• Responsible for planning, organizing, training, staffing, and managing all sales and marketing functions to help achieve the company’s objectives related to sales, growth and profitability
• Developing and maintaining relationships with key clients
• Manage all aspects of the company's marketing efforts, including day to day direction of the Marketing Manager, Graphic Artists, Social Media Specialist and Graphic Production Artist.
• Manage and develop the expense budgets of both the Sales and Marketing Departments, working in collaboration with corporate finance and senior management.

Requirements:

• Excellent communication skill.
• Well-developed math and business skills.
• Outstanding negotiation skills.
• Ability to plan and execute strong strategies.
• Strong leadership & presentation skills with the ability to motivate the sales & marketing teams.
• Ability to manage and delegate responsibilities within the sales team.
• High level of understanding of the market.
• Ability to recognize and recruit sales representatives who will be successful.
• Manage and exceed or reach the set business targets assigned within certain territories.
• Develop, execute and oversee strategies and plans to achieve the set business targets.
• Work to improve the customer base.
• Build and maintain good and lasting relationships with clients.
• Partner with directors in other fields to come up with better strategies.
• Create and maintain accurate records and sales reports.

Knowledge and Skills:

• Bachelor’s Degree in marketing, business administration, or a relevant field.
• Minimum five years’ experience in a similar role, preferably in wholesale distribution.
• Ability to set sales targets and achieve them effectively.
• Excellent interpersonal, customer service and communication skills.
• Strong budget management and sales forecasting experience.
• Strong working knowledge of ERP and CRM software and experience using CRM to manage the sales process and forecast sales.
• Strong analytical skills to identify trends and sales patterns.
• Ability to design and implement a successful sales strategy.
• Ability to train and mentor employees.
• Strong documented business acumen and expertise, not just sales knowledge.
• Strong customer orientation.
• A demonstrated ability to lead others and get results.
• Excellent interpersonal skills; ability to articulate verbally and written, willingness to appropriately debate difficult issues; ability to think quickly.
• Planning, organization and problem-solving skills.
• Advanced time management skills.