Job Description
Sales & Marketing Manager
Job Summary
The Sales & Marketing Manager has direct oversight of planning and managing the
overall sales and marketing for a Full Service hotel. The intention is to achieve optimal occupancy growth in existing accounts and generating new business all to maximize total revenue and meet/exceed hotel profit objectives. This role will oversee day-to-day operations of the hotel sales division including but not limited to direct sales efforts follow-up and proper sales administration and training. Exempt associates are expected to work as much of each workday as is necessary to complete their job responsibilities.
Responsibilities
QUALIFICATIONS:
- At least 6 years of progressive hotel sales experience preferred; or a 4-year college degree and at least 2 years of related experience; or a 2-year college degree and at least 4 years of related experience.
- Must have a valid driver’s license in the applicable state.
- Must possess highly developed verbal & written communication skills to frequently negotiate convince sell and influence other managerial personnel hotel guest(s) and/or corporate clients.
- Must have thorough experience with professional selling skills: opening probing supporting closing
- Shows strong analytical skills and strategic vision in establishing appropriate sales
deployment
- Must be proficient in general computer knowledge especially Microsoft Office products
- Must be able to work independently and simultaneously manage multiple tasks
- Strong organization and presentation skills
- Demonstrated ability to effectively interact and manage people of diverse socioeconomic cultural disability and ethnic backgrounds while solving complex problems and creating a productive sales team
- Requires advanced knowledge of the principles and practices within the
sales/marketing/hospitality profession.
- Must work well in stressful high pressure situations; maintain composure and objectivity under pressure.
- Must be able to work with and understand financial information and data and basic arithmetic functions.
JOB RESPONSIBILITIES:
- Coordinate all group transient and catering sales solicitations and bookings to maximize overall
revenue.
- Develop recommend implement and manage the division's annual budget and the advertising public
relations marketing and sales plans and programs for the hotel to maximize rate occupancy and food
& beverage opportunities thus ensuring the hotel meets/exceeds management and owner revenue/profit
goals and expectations.
- Proactively conduct outside sales calls conduct sales tours and entertain clients.
- Understand the content reflected in contracts and how to negotiate terms therein.
- Develop and maintain market awareness to ensure ability to predict revenue opportunities and set
proactive strategies.
- Monitor production of all top accounts and evaluate trends within your market.
- Adheres to Equinox Hospitality’s established regulations company standards sales standards
and
sales metrics related.
- Comply with attainment of individual goals as well as team goals and budgeted metrics.
- Train all members of the hotel staff on how to recognize and capitalize on all sales
opportunities to increase hotel occupancy and revenue.
- With input and guidance from the GM and/or Corporate HR manage Human Resources in the division
in order to attract retain and motivate the employees; hire train develop empower coach and counsel
conduct performance and salary reviews resolve problems provide open communication vehicles
discipline and terminate as appropriate.
- Supervise Catering & Event Management Team (as applicable) to ensure that the Catering Food &
Beverage and Meeting Room rental budgets are met or exceeded.
- Develop a full working knowledge of the operations and policies of the hotel including Sales
Food and Beverage Front Office and Reservations.
- Maintain strong visibility in local community and industry organizations.
- Attend and/or conduct daily/weekly/monthly meetings and any other functions required by
management providing training on a rotational basis.
- Maintains professional working relationship and promote open lines of communication
relationships to achieve initiatives with respective marketing partner(s) and other internal
departments (i.e. Equinox Hospitality Digital or Branded field marketing).
- Travel on a weekly basis as required.
- Act as directed on behalf of the General Manager in his/her absence; performing any other duties as requested by management.
Job Type: Full-time
Pay: $75,000.00 - $85,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Employee discount
- Health insurance
- Life insurance
- Paid time off
- Retirement plan
- Vision insurance
Schedule:
- 10 hour shift
- 12 hour shift
- 8 hour shift
- Day shift
- Monday to Friday
- Weekends as needed
Ability to Relocate:
- San Rafael, CA 94903: Relocate before starting work (Required)
Work Location: In person
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