Job Description
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STATEMENT OF JOB:
This position reports to the Executive Director and is a member of the Regency Retirement management team. The primary purpose of your job is to provide oversight in the area of Sales and Marketing as directed/instructed and in accordance with established administration and community policies and procedures.
Thus, as COMMUNITY CONSULTANT, you are delegated the administrative authority, responsibility and accountability necessary for carrying out your assigned duties.
You are directly responsible for providing internal marketing. You will manage all details of selling and leasing the community, responsible for census growth, stability and representing the community in a professional manner.
QUALIFICATIONS:
A successful track record in senior living sales
3 years experience in senior living preferred
JOB RESPONSIBILITIES:
Every effort has been made to identify the essential functions of this position. However, it in no way states or implies that these are the only duties you will be required to perform. The omission of specific statements of duties does not exclude them from the position if the work is similar, related, or is an essential function of the position.
- Develops and maintains positive relationships with staff, residents and residents’ families.
- Supports the Service Excellence attitude of Regency and serves as a resource to the community for positive senior housing and assisted living alternatives.
- Works with the Executive Director and Regional Director of Sales Marketing in placing and managing the content on various social media platforms
- Develops and maintains a good working rapport with all departments within the community to assure that services and activities can be properly maintained to meet the needs of quality operations.
- Uses expertise and experience to work with prospective residents and their families to lease apartments.
- Conducts tours with prospects, families
- Oversees the move-in process of all new residents.
- Maintains all prospect data up to date.
- Maintains call/visit relationships with all prospects.
- Determines appropriate marketing avenues/sources, along with the Outreach Liaison and recommends to the Executive Director and Regional Director of Sales and Marketing
- Works with the Outreach Liaison to effectively manages departmental budget and makes recommendations to Executive Director for updates/changes to same
- Maintains all marketing collateral material, making recommendations to Executive Director as necessary
- Creates, schedules and manages special marketing events as needed working along with the Outreach Liaison
- Performs other related duties and responsibilities that may become necessary or as directed by the Executive Director.
- Responsible for census growth and stability working with the Outreach Liaison overseeing quarterly plans to move census in a positive way
- Any other duties as assigned by Executive Director with input from the Regional Director of Sales Marketing
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