Job Description

If you have been looking for a career that loves, you back... This is the one for you!

LCB Senior Living is the looking for an experiencedLeasing Sales Directorto join our amazing team.

We have the best of the best sales talent in the industry- are you ready to join them? If you are a successful sales director, looking for your next challenge that encourages creativity, outside the box thinking and focuses on growth and success- then this is an outstanding opportunity for you! Become a member of the LCB community leadership team and help to promote the LCB mission and core values, while at the same time helping families find solutions for their loved ones.

We offer an exceptional work experience and an array of benefits:

Generous salary and lucrative monthly and quarterly sales bonus incentives
Great culture working with an amazing team of professionals.
Strong career growth opportunities
Great benefits starting from Day One (Full-Time)Health
VisionDental401kTuition reimbursement

LCB Senior Living

is currently seeking a Leasing Sales Director for The Residence at Summer Street, our established Senior Living community in South Windsor, CT. As Leasing Sales Director, you will be charged to working with potential families to educate them on LCB Senior Living offerings and differentiators as you guide them through decision making to choose an LCB Senior Living community as their new home! An ideal candidate will possess an entrepreneurial spirit, confidence, persistence- a relationship builder with expertise in problem solving that strives for successful outcomes through strategic planning and execution.

Key responsibilities for the Leasing Sales Director include:

Supporting potential families in their exploration of senior living options and educate on LCB offerings to guide to choosing assigned community
Achieve quarterly targets through successful sales execution and pipeline management
Building and maintaining prospect and professional relationships through strong lead base and CRM management
Marketing LCB Senior Living key differentiators to general market and industry professionals through strong value proposition development and articulation
Developing strong professional relationships in target market that leads to qualified referrals to the community.

Key position requirements of the Leasing Sales Director:

Bachelor's degree from an accredited college or university preferred
3-5 years of consumer-based sales experience- senior living, healthcare, hospitality preferred
Strong verbal communication skills
Proficiency in computer applications such as Microsoft Outlook, Word, Excel
Experience in usage of CRM application preferred
A driver's license, insurance, and reliable vehicle

SUMMARY:
Active member of the management team and assists the Executive Director with the management of the community.

Responsible for growing occupancy and revenue as well as managing all aspects of the sales efforts in the community. Achieve and exceed budgeted census for the community. Represents the residence in a positive light, maintaining favorable relationships with hospitals, local physicians and other marketing and referral sources. Initiates and coordinates visits by influential and community groups to the residence for marketing exposure with the Regional Sales Manager and Executive Director. Coordinates all advertising and public relations for the residence. Handles the inquiry/occupancy and relocation process. Responsible for ensuring that the Occupancy/Marketing Department operates in accordance with all policies and procedures.

ESSENTIAL FUNCTIONS, DUTIES and RESPONSIBILITIES:
The essential duties and responsibilities described below are representative of those an associate may encounter while performing the basic functions of this position. While every effort has been made to identify the essential functions of the position, it in no way states or implies that these are the only duties you will be required to perform. The omission of specific statements of duties does not exclude them from the position if the work is similar, related or is an essential function of the position.
Promote the mission and core values of the Residence and LCB Senior Living to residents, visitors, co- workers and the surrounding community.
As a department head you are expected to have an active role in growing community occupancy by representing and interacting positively with potential residents, family members and professionals. Lead the sales process to drive occupancy and revenue. Minimum of 4 close a month is the basic expectation in a community. You must be able to effectively manage a database and conversion of prospects to tours based on community targets.
Perform all duties and responsibilities with a positive attitude.
Act as a representative of the residence to the community.
Establish and maintain continuing favorable relationships through outreach with social service departments, hospitals, physician offices and other marketing and referral sources. Expectation is 6 external visits per week.
Initiate and coordinate the visit of influential individuals or groups and other community members or groups to the community for planned visits, tours, meetings, presentations, etc.
Coordinate and manage community internal and external marketing events.
Establish and maintain a favorable impression of the residence to the residents family and friends, influential individuals and groups, community members, etc.
Communicate with residence staff regarding current status and goals of the census.
Works with all associates to provide proper information for resident move-ins.
Maintain current knowledge of programs and regulations, which affect the inquiry, occupancy and vacating procedure

Update of competitive communities in the marketing area and any changes that will influence the residences programs and progress updating the competitive analysis accordingly.
Conduct and/or attends required in-service training and orientation.
Uses and enters all sales activities into company lead tracking software and ensures data is accurate and current.
Completes all reports in a timely and accurate manner.
Complies with all corporate directives positively and in a timely fashion.
Demonstrates accurate analysis of relevant population market conditions.
Participates in local community organizations on a regular basis.
Shows initiative in responding to market and developing unique products and procedures.
Communicates effectively (both verbally and in writing) in English.
Other duties as requested.
The ability to travel and work flexible hours
Uses and enters all sales activities into company lead tracking software and ensures data is accurate and current.
Participates in local community organizations on a regular basis.
Shows initiative in responding to market and developing unique products and procedures.
Ensures model apartments are well appointed, clean, and neat

Job Duties Monthly:
Plans and coordinates lead generating events each month
Proactively identifies and pursues publicity opportunities
Coordinates new resident move-in process with support of management team, including all required paperwork, unit readiness, resident requests and welcome event
Meets monthly budget targets, with any variances to be discussed with the Executive Director
Provide monthly sales and/or customer service training to concierges and managers
Lead the development and implementation of all strategies and tactics for the community consistent with LCBs corporate objectives
Job Duties Ongoing:
Analyzes the strengths and weaknesses of the community compared to competitors and develops appropriate action steps to effectively sell against the competition
Identifies primary and secondary markets with appropriate sales strategies and tactics
Gathers YARDI reports for analysis and interpretation (to identify solutions)
Complete competitive market analysis data and maintains a detailed competitor comparative analysis (including rates, apartment sizes, services, and amenities) in February & August

Job Type: Full-time

Benefits: