Sales and Marketing Manager

Davila Homes
Orlando FL
30+ days ago
Davila Homes
Davila Homes
davila-homes.com

Job Description

Sales and Marketing Manager:

Davila Homes is seeking a dynamic and results-driven Sales and Marketing Manager to lead the development and execution of strategic sales and marketing initiatives for our fast-growing luxury homebuilding company. Are you ready to thrive in a fast-paced, dynamic environment where innovation and problem-solving are key to success? In this role, you will lead and manage our sales and marketing operations, driving efficiency and ensuring seamless execution across all functions with a focus on driving growth and profitability. We are seeking a strategic leader who thrives under pressure, embraces challenges, and can develop innovative solutions that optimize performance and enhance our overall sales and marketing strategies. This role involves strategic planning, team leadership, and close collaboration with Senior Leadership to meet and exceed company goals. If you are passionate about delivering results in a fast-evolving landscape, this is the role for you!

Key Responsibilities:

Team Leadership & Development:

  • Demonstrate leadership qualities that align to Davila’s company culture and core values: Acting with Integrity; Building the People; Cultivating Collaboration; Celebrating Success; Be the Example.
  • Lead, mentor, and motivate our Sales/Marketing team and our exclusive brokerage sales team to achieve individual and collective goals.
  • Provide training and coaching on sales and marketing techniques and processes, customer relationship management, and product knowledge.
  • Conduct performance evaluations and set development plans for team members.
  • Actively participating in interviewing and hiring of new team members.
  • Hold weekly 1:1 meeting with direct reports.

Sales Operations:

  • Oversee the end-to-end sales process, ensuring all operational aspects are efficiently managed.
  • Manage and streamline the lead management system, ensuring timely follow-ups and conversions.
  • Implement and manage CRM systems to track customer interactions, sales pipeline, and performance metrics.
  • Lead, train, and manage the sales team, ensuring that operational goals and sales targets are met.
  • Develop sales strategies that align with the company's production capacity and operational goals.
  • Work with the finance and operations departments to ensure sales goals align with budgets, inventory, and construction timelines.
  • Ensure efficient handoffs between sales, construction, and customer service departments to enhance customer experience.

Marketing Operations:

  • Develop and implement operational processes for marketing campaigns, ensuring that campaigns are delivered on time and within budget.
  • Collaborate with marketing team to create and execute digital and traditional marketing strategies that drive traffic and generate leads.
  • Oversee content creation and campaign execution, ensuring consistency in messaging and brand representation.
  • Monitor and analyze the performance of marketing campaigns, adjusting tactics as necessary to improve ROI.
  • Oversee the management of the company's online presence (website, social media, etc.) to ensure brand alignment and effective lead generation.

Operational Leadership:

  • Analyze and improve the efficiency of sales and marketing processes to increase productivity and reduce costs.
  • Implement and improve operational processes to reduce costs, increase productivity, and enhance customer satisfaction.
  • Monitor and maintain the lead pipeline and CRM.
  • Oversee Construction Change Order Operations.
  • Develop KPIs for sales and marketing teams, regularly tracking performance and operational efficiency.
  • Collaborate with construction, finance, design and permitting teams to ensure sales and marketing efforts are aligned with operational capabilities.
  • Prepare and manage operational budgets for sales and marketing, ensuring cost-effective use of resources.
  • Identify bottlenecks in the sales and marketing workflow and implement solutions to improve operational flow.
  • Ensure compliance with company policies, regulations, and industry best practices in all sales and marketing efforts.

Customer Relationship Management:

  • Build and maintain strong relationships with clients, providing ongoing support from initial inquiry through post-sale follow-up.
  • Ensure an exceptional customer experience that is in line with Davila’s luxury products.
  • Address and resolve any customer issues or concerns promptly, ensuring a positive buying experience.
  • Oversee contract negotiations and closings, ensuring compliance with company policies and legal requirements

Financial Management:

  • Prepare sales and marketing forecasts and budgets, monitor financial performance, and report regularly on metrics.
  • Collaborate with the Controller to manage pricing strategies, discounts, and promotions.
  • Track and manage the operational budget, ensuring cost-effective use of resources.

Cross Department Collaboration:

  • Work closely with the construction team to monitor project timelines, ensuring that sales commitments align with construction schedules.
  • Collaborate with the marketing and design teams to ensure alignment in product offerings and customer expectations.
  • Act as a liaison between the sales team and other departments to facilitate clear communication and problem-solving.
  • Partner with Owners and Executive Leadership to improve and adapt Sales and Marketing Operations on an ongoing basis.

Reporting and Analytics:

  • Provide regular reports to senior management on sales performance, marketing campaign effectiveness, and operational efficiency.
  • Utilize data and analytics to improve decision-making processes and optimize sales and marketing strategies.
  • Track key metrics such as lead conversion rates, cost per lead, sales cycle length, and ROI on marketing campaigns.

Qualifications:

  • Bachelor’s degree in marketing, Business, Operations, or a related field preferred
  • 5+ years of experience in sales, marketing, or operations, ideally within the home building, real estate, or construction industry. Previous leadership experience required.
  • Proven experience in managing sales operations and marketing strategies that drive growth and operational efficiency.
  • Strong understanding of sales processes, CRM systems, and operational workflows.
  • Knowledge of digital marketing, including SEO, PPC, social media, and email marketing.
  • Excellent organizational and project management skills, with the ability to manage multiple priorities simultaneously.
  • Strong analytical skills with the ability to make data-driven decisions.
  • Experience managing and leading teams to achieve operational and sales goals.
  • Ability to pass background and drug screening requirements.

Preferred Skills:

  • Experience in the home building, construction, or real estate industry.
  • Familiarity with project management tools, CRM systems, and marketing automation platforms.
  • Strong knowledge of industry trends, market conditions, and competitive landscape.

Benefits and more!

  • We offer a comprehensive benefits package to support a positive work-life balance and your overall well-being. Our benefits include 401k, paid vacation and sick time, paid holidays and a flexible schedule. Ability to work remotely 1 day per week. Our health benefit offerings include medical, dental, vision, life and disability coverage. If you're ready to bring your expertise to a dynamic team, apply today and build your career with us!

Davila Homes is proud to be an equal opportunity employer. All qualified applicants will receive consideration without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, disability, or veteran status.

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