Job Description
Purpose
Copper Cane Spirits is vastly expanding our distribution reach in 2023! This is a new extension within Copper Cane Wines and Provisions.
The District Manager-Spirits position will ensure you have a strong presence in the Southern California California market and will work closely with the Regional Manager and Distillery to spread our story throughout the territories. This is a unique opportunity to be a part of building Copper Cane Spirits into a spirits leader and requires a motivational, entrepreneurial, and driven attitude. You will be the sales consultant, brand ambassador and educator for the best of the best in California Spirits.
Key responsibilities and accountabilities
- Work with Regional Manager to develop and execute strategic sales/distribution plans within the Southern California market to drive case and revenue growth, category share, and velocity
- Manage day-to-day relationship with distributor for On & Off Premise accounts with Southern California
- Conduct sales meetings, product presentations, train, develop, and motivate the Sales Team to foster the success of the overall Brand
- Expected to be in the field on average 4 days per week visiting key accounts, working with distributors, or independently calling on accounts.
- Non-traditional hours including nights and weekends. (Weeknight and weekend events, trade shows, activations, and off-premise tastings)
- Establish and implement strategic programs to guide distribution, innovative launches, displays, feature ads, and retail promotions that produce effective presentation of brand
- Work closely with the activation resources to develop appropriate trade marketing programs.
- Effectively utilize Copper Cane Spirits management systems that monitor and track sales performance on a regular basis (volume, activation, account retention, re-order rates, PODs)
- Allocate funds effectively and efficiently to get the best ROI for Copper Cane Spirits
- Maintain an in-depth and thorough knowledge of key accounts, marketplace, and market conditions.
- Use facts to identify market opportunities; allocate the resources to capitalize on these opportunities.
- Diagnose business issues quickly and takes corrective action to minimize the impact.
- Responsibly and professionally represent the Copper Cane Spirits brand in the market
- Development and implementation of cocktail menus, barrel-aged cocktails, cocktail specials, and menu placements
- Work closely with strategic accounts to ensure programs are executed flawlessly in the marketplace.
- Demonstrate understanding and deployment of long-term branding with short term sales results
- Other duties as assigned
Core Competencies
- Command a deep understanding of the market dynamics in the territory you manage
- Selling skills - Prepares thoroughly for all meetings and targets Win-win-win situations
Traits
- Regular attendance, teamwork, initiative, dependability, and promptness
- Attention to detail and skilled in working with figures
- Ability to accomplish the desired duties by using the appropriate computer and general office equipment, primarily using Microsoft software
- Ability to work independently, strong presentation and create sales opportunities
- Ability to work in a fast paced, entrepreneurial environment and on-budget
- Ability to provide strong time, planning & organizational management skills
- Team player, able to multitask and juggle priorities
- Strong communication skills
Requirements
- Bachelor’s degree preferred
- Knowledge of general spirits industry products/production as would normally be acquired through years of trades training and/or experience is preferred
- Spirits/alcohol beverage industry knowledge/experience
- A valid driver's license
- Ability and willingness to work and travel non-traditional hours (nights/weekends)
- Ability to perform light physical work; occasional lifting of up to 50 pounds
- Ability to move products, hang point of sale materials and fulfil other physical requirements including repetitive lifting, bending, and pulling/pushing
- Conducts work in a sitting position; however, job requires frequent standing, walking, bending, stooping, and lifting
Benefits Include: Medical/Dental/Vision, 401K Match, Up to 20% Bonus Potential, Car Reimbursement, and T&E
Job Type: Full-time
Pay: $90,000.00 - $110,000.00 per year
Experience:
- Liquor (Spirits) Sales: 3 years (Required)
Ability to Relocate:
- San Diego, CA: Relocate before starting work (Required)
Work Location: On the road
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