Job Description
Position Title Director of Sales and Marketing
FLSA Status Exempt/Professional
Location Community
Reports To: Executive Director
General Description
The Director of Sales and Marketing is responsible for campus sales, marketing, and communications.
Job Responsibilities, Duties, and Authority
- Responsible for the overall sales, marketing, and communication plan in all divisions on campus
- Responsible for the development of the sales and marketing budget
- Responsible for meeting budget and occupancy goals and objectives.
- Provides sales counselor services to prospective residents for the Retirement Community.
- Works with the Director of Facility Services on unit modifications, upgrades, and project construction.
- Manages Retirement Community waitlist and plans special events for prospective residents and/or waitlisted residents.
- Maintains current up to date knowledge of life plan communities to include industry trends and fair housing.
- Serves as a resource person and gives general oversight to the various programs and projects developed for all residents in all divisions.
- Participates in the executive leadership team meetings and supports community wide and or departmental efforts.
- Provides input and planning for future expansion and development within the Retirement Community.
Working Conditions
The physical requirements and working conditions described here are representative of those a staff member may encounter while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential job duties and responsibilities.
- Works in well lighted and ventilated and temperature controlled office area(s) and community space(s) as well as throughout the Snyder Village community, including visits and assessments in resident apartments or cottages.
- While performing the duties of this job, the staff member is subject to frequent interruptions and is frequently required to walk, sit, stand, bend, lift, reach, stoop, kneel, crouch, crawl and move intermittently during work hours. Occasionally, climb, balance, taste, or smell. Constantly use hands and fingers, talk, and hear.
- The staff member lifts up to 30 pounds on an occasional basis and pushes and pulls a maximum force of 30 pounds. May help with moving residents in wheelchairs, setting up tables and chairs and other supplies and equipment used for activities.
- May be subject to exposure to infectious waste, diseases, and other conditions including TB, AIDS, and Hepatitis B viruses.
- Works with residents, family members, staff members, and a variety of visitors under all conditions and circumstances. May be subject to hostile and emotionally upset residents, family members, staff members, etc.
- May work beyond normal working hours, on weekends, holidays, and in other positions temporarily in staff emergencies to ensure proper care for all residents.
This job description in no way states or implies that these are the only duties to be performed by the staff member occupying this position. Staff members may be required to follow other job-related instructions and to perform other job-related duties as requested, subject to all applicable federal, state and local laws and standards and SV policies and procedures.
Qualifications, Knowledge, Skills & Personal Characteristics
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential job duties and responsibilities.
- Degree preferred in business, social science, management, or related field and/or 5 years of experience working in sales and marketing with demonstrated leadership skills.
- Must recognize the value of providing extraordinary customer service and value person centered care
- Must demonstrate a high degree of creativity and resourcefulness
- Must have strong verbal and written communication skills, tact, enthusiasm, and the ability to handle difficult situations with staff members, residents, family members, visitors, and the general public
- Must possess strong organizational skills and the ability to lead a team.
- Must be able to work and make good decisions independently
- Proficient computer skills
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