Director of Sales & Marketing / Croc's Resort Costa Rica (based in Costa Rica)

Croc's Resort & Casino is located along the stunning Pacific coast in Jaco, Costa Rica, a vibrant beach town known for its beautiful sunsets, surf breaks, and lively atmosphere. The resort features modern amenities, a casino, and direct beach access, making it an ideal venue for corporate events and retreats.

As Director of Sales, you will attract clients and build relationships in this thriving tourism sector. Jaco offers a range of activities, from rainforest tours to zip-lining, enhancing its appeal for guests seeking memorable experiences.

In this dynamic role, you'll leverage the resort's offerings and the allure of Jaco to drive sales strategies and elevate Croc's reputation as a premier Central American destination.

The ideal candidate for the Sr. Sales Manager for the Croc's Resort & Casino in Costa Rica should possess a combination of relevant experience, skills, and personal attributes. Here are the key qualifications and characteristics:

Professional Experience:

• Hospitality Industry Expertise:

• Extensive experience in sales and marketing roles within the hospitality industry, preferably in upscale or luxury resorts.
• Proven track record of increasing revenue and market share in similar settings.

• Regional Knowledge:

• Experience working in Costa Rica or a similar Central American or tropical destination.
• Understanding of the local market dynamics, tourism trends, and cultural nuances.

• Leadership Experience:

• Strong leadership skills with experience managing and motivating a sales and marketing team.
• Ability to develop and execute strategic sales and marketing plans.

Skills:

• Sales Acumen:

• Exceptional sales skills with the ability to close deals and develop long-term relationships with clients.
• 70% sales engagement
• Experience in handling large accounts and negotiating high-value contracts.

• Marketing Proficiency:

• Expertise in digital marketing, social media strategies, and traditional marketing techniques.
• Ability to create compelling marketing campaigns that drive occupancy and brand awareness.

• Financial Acumen:

• Strong understanding of budgeting, forecasting, and financial analysis to maximize profitability.
• Experience with revenue management and pricing strategies.

Personal Attributes:

• Communication Skills:

• Excellent communication and interpersonal skills, with fluency in English and Spanish.
• Ability to present ideas clearly and persuasively to various stakeholders.

• Cultural Sensitivity:

• Respect for and adaptability to diverse cultures, ensuring positive interactions with guests and staff from various backgrounds.
• Understanding of sustainability practices and eco-tourism principles relevant to Costa Rica.

• Customer-Centric Mindset:

• Commitment to delivering exceptional customer service and creating memorable guest experiences.
• Passion for hospitality and a genuine interest in promoting the unique aspects of the resort and its surroundings.

Requirements:

Educational Background:

• A bachelor's degree in business, marketing, hospitality management, or a related field preferred or the equivalent in experience.

Networking and Relationships:

• Established network of industry contacts, including travel agents, tour operators, and corporate clients.
• • Ability to leverage relationships to enhance the resort's market presence and drive bookings.

By combining these qualifications, the ideal candidate would be well-equipped to lead the sales and marketing efforts for the Croc's Resort & Casino in Costa Rica, driving both revenue growth and brand recognition in a competitive market.