Job Description
Position Title: Sales Manager Midwest
Job Summary:
Are you a dynamic real estate professional with a proven track record in sales? Join our team at M. Shapiro Real Estate as a Sales Manager in Farmington Hills, MI and play a pivotal role in driving occupancy, revenue growth, and resident satisfaction. As a visionary leader, you will orchestrate comprehensive leasing strategies, foster a high-performing team, and shape the future of our leasing operations.
Key Responsibilities:
- Strategic Leadership: Develop and execute innovative sales marketing strategies that exceed occupancy and revenue targets for assigned communities.
- Collaborative Excellence: Collaborate seamlessly with you Community Manager, and maintenance staff to ensure a seamless resident journey from move-in to move-out.
- Market Insight: Stay attuned to market trends, competition, to craft pricing strategies and targeted marketing campaigns.
- Community Alignment: Regularly visit properties to ensure leasing and marketing efforts align with community objectives and uphold presentation standards.
- Network Expansion: Develop and manage a network to generate leasing referrals, strengthening our external presence in the local market.
- Resident Loyalty: Oversee the implementation of resident retention programs, cultivating elevated resident satisfaction and a strong sense of community.
- Marketing Synergy: Collaborate with the marketing team to create compelling collateral, online listings, and social media campaigns that attract potential homeowners
- Performance Reporting: Prepare and present comprehensive leasing reports to leadership, outlining performance metrics, market insights, and actionable strategies.
- Data Management: Maintain accurate records of leasing activity, resident communications, and market analysis data to inform decision-making.
- Team Culture: Foster a positive and collaborative work environment within the leasing team, promoting teamwork and professional growth.
Training and Development Responsibilities:
- Develop and execute comprehensive training programs for new and existing Leasing Consultants, ensuring they possess the skills and knowledge to excel.
- Coordinate and lead training sessions on leasing techniques, customer service best practices, fair housing regulations, and company policies.
- Provide ongoing coaching and mentorship to improve leasing strategies and customer interactions.
- Collaborate with HR to onboard new Leasing Consultants and facilitate orientation sessions.
- Incorporate industry trends and best practices into training programs for continuous improvement.
- Evaluate training effectiveness through assessments, surveys, and performance metrics.
- Organize role-playing sessions and workshops to enhance leasing skills and negotiation tactics.
- Serve as a subject matter expert during training sessions and team meetings.
Required Skills/Abilities:
- Proven sales and leasing success within the Manufactured Home industry.
- Exceptional leadership, team management, and communication skills.
- Proficiency in sales and Rent Manager software.
- Strong negotiation skills and the ability to close deals effectively.
- Excellent organizational skills with the ability to manage multiple priorities.
- Analytical mindset with the ability to interpret leasing data.
- Customer-focused approach with a commitment to outstanding experiences.\
- Previous experience working with loans.
- Flexibility to work weekends and evenings as needed.
- Travel is required.
Education and Experience:
- GED or HS Diploma, bachelor's degree preferred.
- Minimum of 3-5 years of sales and leasing experience in manufactured home communities.
- Previous leadership or management experience is highly desirable.
- Knowledge of fair housing laws and regulations
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