Product Application Engineer

The Product Application Engineer is reporting to the ZeeWeed Global Indirect Sales Leader part of the ZeeWeed commercial team and will be responsible for driving the growth of the ZeeWeed portfolio through Channel Partners in NAM & LAM Region based on a solid and well-thought commercial strategy. The role is connected very closely to the Regional Product Sales team, Marketing, and Product Managers. The responsibilities are including but not limited to:

• Qualify potential new indirect channel partners (Distributors and OEMs) identified by the regional sales team as part of the agreed growth strategy. New companies must adhere to a set of conditions that are deemed necessary to ensure a fit with the ZW indirect strategy (e.g. ability to develop opportunities, water/wastewater application knowledge, leader in their respective markets with a demonstrated winning records)

• Own the responsibility of (1) technical and commercial “training and development” of existing and new channel partners, (2) qualifying the opportunities chased by the partners, and (3) supporting the selling of ZW Products The goal is to teach partners the “how to win” and make them independent while selling ZW technologies. Main products are:

1. ZW500, the reinforced fiber, immersed product (500d and 500s)

2. ZW700B, the inside-out pressurized product

3. ZW1500, the outside-in pressurized product

4. Packaged systems like Aquasource XS & Z- PAK

• Work with Regional Sales managers to provide : (1) commercial training to the Sales team on how to position ZW products and in which market/application (drinking water, boiler feed, wastewater treatment & reuse, competitor replacement), (2) support on the design and sizing of the opportunities brought forward by the partners , (3) technical training on the product portfolio and where to find all the technical information like design tools, operating manuals, PATH (see below), (4) the required sales and marketing materials to make the indirect sales team successful, particularly considering the prevailing competition.

• Implement the indirect strategy of the competitor replacement, specifically (1) which membrane supplier to attack, (2) which applications, and (3) define strategy to winning against the selected competitors.

• Measure the performance of each partner over time and propose necessary actions (including pivoting) to ensure the targeted growth is attained.

• Work with our ZW Marketing team to determine marketing supporting materials related to ZW lead generation including market awareness, updating Product Application Technical Hub (PATH), serve as valuable resources in marketing campaigns development and alignment to regional strategies.

• Work closely with Product Managers to ensure (1) the regional VOC and market trends are properly captured for the multi-generation-product-planning of each ZW product, (2) full alignment with the ZW indirect sales strategy within each region, (3) all the technical pieces of the sales tools are covered (manuals, design tool, value-propositions, etc.), (4) proper testing of new value-prop and refine accordingly

• Share winning stories in the regions and business, translate the successful partners and opportunities to valuable case studies, work with Product managers to ensure the region trends, applications and give special attention to the technical pieces of sales tools (fact sheets, design tools, manuals and value propositions ..etc.)