Wholesale Marketing Manager (Remote)

• Go-to partner for regional Director of Sales and Account Managers.

• Key liaison with Wholesalers’ marketing teams.

• Understand key business needs of Wholesale partners and develop marketing strategies to serve them.

• Deliver creative assets that serve partner needs.

• Collaborate on developing turn-key marketing toolkits.

• Drive in-store communication messaging hierarchy to provide clarity to consumers with the right message in the right place.

• Understand consumer buying behavior, what drives them from discovery to conversion and help create the path to purchase journey in store.

• Work closely with Trade Marketing Manager to research and report on retail marketing landscape on a defined schedule.

• Work with visual merchandising team to achieve a strong presence in wholesale partner stores – differentiates our brand and products within a highly competitive environment.

You’ll Thrive in This Role if…

• You can utilize data, business and brand opportunities and instincts to craft partner marketing tactics that will connect with consumers.

• You have experience working with key retail partner accounts and sales teams on retail marketing strategy and execution.

• You have experience across big box, specialty, and vertical retail channels. Experience within mattress category preferred.

• You like people and use personal influence easily. You’re an accomplished collaborator who can communicate effectively and appropriately at all levels to influence and impact desired outcomes.

• You act with urgency to address, respond to, and resolve issues and you have relentless follow-up to ensure timely completion of projects.

• You love a challenge and have strong organizational and time management skills needed to manage multiple projects and partners simultaneously.

• You demonstrate strong personal initiative and accountability while embracing a collaborative operating approach.

• You’re a strong problem-solver with flexibility in an ever changing, fast-paced environment.

• You thrive in entrepreneurial environments in which processes are not yet well-defined. You enjoy establishing order to achieve your goals.

• Strong attention to detail with a hunger for flawless execution.

Required Skills, Education, Experience:

• ~5+ years of experience in marketing-related roles with consumer-based lifestyle brand

• ~3+ years of experience with retail marketing, with focus on trade strategy and execution

• Flexible, growth mind-set

• Service attitude

• Proficient computer skills (Microsoft Office)

Physical Requirements:

Travel is required for this role. You may travel quarterly to up to five partners located across the Western states, and you will want to visit partners’ stores from time to time. You may also be asked to come to Purple’s Utah office quarterly.

Physical activities may occasionally include:

• Remaining in stationary position, often standing, or sitting for prolonged periods of time.

• Adjusting or moving objects up to 15 pounds in all directions.

Physical activities may constantly include:

• Communicating with others to exchange information.

• Repetitive motions that may include the wrists, hands and/or fingers.

• Assessing the accuracy, neatness and thoroughness of work assigned.

Environmental Conditions may occasionally include:

• When visiting the Utah office, a noisy, open office environment.