Market Insights Manager

Joining Nortera means choosing opportunities to grow together!

The North American reference for ready-to-cook vegetables, we do everything we can to contribute to the well-being of society by providing access to healthy and sustainable food.

Nortera produces major private and retail brands and markets its own brands Arctic Gardens and Del Monte.

Why choose Nortera

• Competitive salary and annual bonus, advantageous leave policy;
• Flexible work schedule in hybrid mode;
• Complete range of benefits (telemedicine) and employee assistance program;
• Possibility of contributing to an RRSP with employer contribution;
• Participation in a volunteer day at the employer’s expense;
• Reimbursement for tuition fees and physical activity;
• Environment promoting learning and professional development;
• Opportunities to work on stimulating projects within a growing company!

Your daily role

Reporting to the Senior Director RGM and as a Market Intelligence Manager, you will play a vital role in understanding market dynamics to assess growth opportunities.

You will act as a thought leader, gathering and analyzing market data, providing valuable insights and recommendations to support strategic decision-making and highlighting growth opportunities for our business.

This role will focus on understanding and monitoring market trends, competitive intelligence, customer preferences and industry dynamics, enabling the sales team to identify growth opportunities .

THE ROLE:

• Gathers and analyzes data from various sources, including syndicated data, customer portal data, market reports, industry publications, and internal data, to generate actionable insights;
• Collaborates with sales and marketing to develop market strategies, product positioning, and pricing strategies based on market insights;
• Prepares and presents reports, presentations, and dashboards to communicate market insights and recommendations to key stakeholders;
• Develop compelling and insightful sales stories that generate product, distribution, pricing and promotional opportunities for our company and our customers;
• Monitors competing brands and manufacturers;
• Contribute to Innovation by highlighting emerging trends and category white space opportunities, support with new product business case development and post launch tracking;
• Ensure that insights are socialized within the organization;
• Define best practices and MAPS (Marketing, Assortment, Pricing and Shelf) strategy for our categories;
• Ensure the availability and integrity of consumer panel data (e.g. NielsenIQ) and client portals as well as optimal database segmentation.

Your profile

• Minimum 5 years of experience in category management or account management in FMCG;
• Bachelor's degree in administration/marketing or related field;
• Advanced French and English, both oral and written;
• Knowledge of Nielsen Connect/Byzzer as well as customer portals;
• Excellent presentation and persuasion skills;
• Great capacity for analysis and synthesis;
• Rigorous and meticulous;
• Ability to interpret data and benefit from it;
• Proactive and team player;
• Entrepreneurial mindset.

We need people like you!

Come grow with Nortera!

Although all job applications will be considered, only successful candidates will be contacted. The masculine credits could be used without discrimination and only for the purpose of lightening the text. We guarantee equal access to employment and encourage the most diverse applications in order to be able to provide ourselves with a varied workforce representative of the communities in which we are established.