Director of Sales - Hotel

Realty Center Management, Inc.
Centennial CO
4 days ago

Job Description

We are a property management company that has been providing unsurpassed property management services to a large and diversified portfolio of properties in California, Texas, and Louisiana for over 30 years.


Our company believes strongly in employee recognition and gratitude, as well as providing renters with the best possible choice in housing.


We provide outstanding benefits, competitive pay, and amazing perks!


Join our RCMI family today!

*Email or call us for employment opportunities*


Job Title:
Director of Sales - Hotel
Reports To: Director of Operations
RCMI Property: Park Residential Denver

GENERAL PURPOSE OF JOB:
As a Director of Hotel Sales, you are responsible for Room rental revenue, yield strategies, implementation and accountable to a market performance and meeting budget, forecast, and optimal business targets while providing guests and team members highest level of customer service. Strategies will include market mix, pricing status, occupancy, average daily rate (ADR), pricing status, direct sales, marketing, and public relations. You will create, inspire and motivate your team to deliver exceptional service and drive financial success.


ESSENTIAL DUTIES AND RESPONSIBILITIES:

  • Compile and/or direct the preparation of reports pertaining to the operation of the Sales Department to include, but not limited to the annual and monthly forecast, marketing budget, lead management system, group booking star reports and sales meeting minutes.
  • Direct the solicitation efforts of the sales staff through effective oral and written communication while overseeing rate, date and space commitments for group room sales within the hotel.
  • Coordinate ongoing research of the travel industry to detect market trends and related information for development of new marketing strategies. Make reasonable recommendations to improve potential from various markets.
  • Develop and conduct persuasive verbal sales presentations to prospective clients.
  • Initiate preparation of computerized annual business plan and execute plans as outlined, critically examining and adjusting as deemed necessary by current market conditions.
  • Prepare, implement and compile data for the strategic sales plan, monthly reports, annual goals, sales and marketing budget, forecasts and other reports as directed/required.
  • Develop rates, group sales deployment strategies through review of competitive data, demand analysis and mix management.
  • Organize and/or attend scheduled sales department, executive committee, and related meetings.
  • Maintain updated knowledge of travel industry, current market trends and economic factors
  • Through leadership example, establish friendly, courteous, service-oriented approach to guests that is exhibited by all hotel employees.
  • Professionally represent the hotel in community and industry organizations and events.
  • Oversee departmental matters as they relate to federal, state, and local employment and civil rights laws.
  • Provides feedback to all associates on service and operational standards.
  • Audit each day's sales performance.
  • Identify problems/areas of opportunities and solutions.
  • Assist and help General Manager facilitate Monthly forecasting of operating staff and cost expenditures.
  • Supervise sales staff and is responsible for following and implementing all policies and procedures
  • Comply with attendance policies and be available to work on a regular basis.
  • Comply with all local, city, and state health and safety codes and other regulatory requirements that may apply
  • Perform any other job-related duties as assigned as business needs may arise.

Revenue Management and Sales Goals

  • Weekly strategy meetings with the revenue manager.
  • Initiates action to support property revenue and profitability goals.
  • Assure recommendation and implementation of price increases on a timely manner.
  • Quarterly review of future bookings of room nights and meeting room sales, early identification of weak periods, implementing yield management practices.
  • Establish property sales strategy, goals, and action plans.
  • Evaluate market mix and take action in order to best position the hotel for increased business.
  • Manage all group blocks and corporate accounts.
  • Review, meet and visit key account in person and by phone.

POSITION REQUIREMENTS: EDUCATION and / or EXPERIENCE/SKILLS/ACUMEN:

  • 3-5 years job-related experience in hotel sales or related field experience, 2 years of the 5 would be in a supervisory or/managerial role.
  • Bachelor's degree in Hotel/ Restaurant management or business is a plus. Equivalent experience is acceptable.
  • Knowledge of general business and accounting principles and practices
  • Math aptitude at High School level
  • Proficiency in reading and understanding Financial Statements
  • Able to meet guests needs on a timely, friendly, and efficient manner
  • Team player and is quick to implement company and senior leadership directives
  • Effective in handling problems in the workplace including preventing, identifying, and solving problems as necessary

COMPUTER & EQUIPMENT SKILLS:

  • Proficient in personal computer skills and business-related software including Microsoft office products and use of e-mail
  • Excellent Communication Skills, both written and verbal
  • Hospitality Management Software
  • Hospitality Reservation Systems
  • Point of Service Systems (POS)

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