Job Description

JOB DESCRIPTION

This position for IHG Brand. Holiday Inn Expressin Albuquerque, New Mexico. The Director of Sales is responsible for generating top line revenue, growing market share and the management of the sales and marketing efforts. The director of sales is responsible for promoting the property within the community and beyond. The ideal candidate will be responsible for overseeing the Sales operations and strategies. By researching market trends and conducting competitor analysis, you will develop and complete sales strategies.

BENEFITS

401k
Quarterly and annual sales bonus, unlimited bonus offered!
Heath Insurance
PTO/Sick Leave - 40 hours to start and earn 40 earned throughout the year.
Sales Incentive Plan
Holiday Pay

ESSENTIAL FUNCTIONS

Work Objectives

The director of sales oversees all sales reports, calendars of events, leads and follow-through, and mailing lists.

As leader of the sales team, the director also helps create and implement sales programs and advertising campaigns. Sales performance also falls within these responsibilities, and the director of sales maintains clear communication with the hotel team.

Hotel sales team fulfills the day to day local sales efforts. These efforts include but are not limited to:

Prospecting and Qualifying Deals.
Networking/Industry Event Attendance.
Negotiate Terms and Execution of Contracts.
Manage Relationships.
Forecasting/Reporting.
Cold Calls – both face to face and internet solicitations
Competitive set research and evaluation
Local civic and business interface
Community support (local charities, etc.)
Sales coaching at the property level
Evaluation and use of existing tools – Star reports, production reports, LOST business reports
Coordination with daily Operations departments (Daily Business Review)
Quote and follow up on leads from chambers, convention & visitors’ bureaus, corporate leads
Working with tour groups including group tour bookings, welcome and farewell events
All tour coordination in the guest relations area
Complete Brand training and learn Brand specific marking toolkit and resources

Marketing and Sales Plan

Research into current market (who is in town, where are they staying, what are the rates, etc.)
Introductions to community (business events, drop by introductory meetings with local businesses)
Drive the market
Inspect the competition
Work with Corporate Sales to develop realistic, achievable goals during ramp up period
Rate evaluation
Develop plan for time management to include regular, daily new client contact targets
System training to identify key sales reports and use the available tools
Learn acronyms, brand standards, hotel SWOT and use as sales aids
Identify specific market needs and niches
Complete budget reviews and or presentations on a as needed basis
Marketing Plans are also implemented prior to new hotel opening
Identify local marketing opportunities such as newspapers, yellow pages, billboards, web sites, etc.
Identify and recommend collateral needs.
Construct sales kits, and work with state and regional lodger associations to promote property (includes welcome centers and visitor information centers).

Sales Goals and Measure

Using Smith Travel Reports goal of reaching 101% or higher in all areas – ADR, OCC, REVPAR.
Gain market share. That is, show an upward trend, but at the same time, deliver a loss or negative impact on comp sets performance. A simple upward trend without negatively affecting the competition can simply indicate a temporary surge in overall demand and may not indicate gain in market share.
Work with Corporate Management to develop a realistic time frame in which to accomplish these goals.
Teamwork
Be available to work a flexible schedule.
Assist other employees in various assignments, to include assisting with breakfast, laundry, or housekeeping duties.
Serve as Manager-on-Duty in the absence of the General Manager and/or the Assistant General Manager/Front Office Manager.

Safety and Security

Perform work duties in accordance with Company safety and security policies and procedures, as well as in accordance with posted OSHA, HazCom, and Blood Borne Pathogen regulations and other applicable state and local regulations.
Report and store lost-and-found items in accordance with hotel procedures.

EDUCATION/EXPERIENCE

MINIMUM EDUCATION:

High school diploma or equivalent.

MINIMUM EXPERIENCE:.

You'll be successful if you have Extensive sales experience.
Proven achievement in sales by exceeding benchmarks.
Excellent organizational skills.
Ability to build and maintain relationships.
Previous hotel and supervisory experience is required.
Previous hotel sales experience required.
Marriott or IHG systems experience preferred.

MINIMUM SKILL REQUIREMENTS:

Must be proficient in the use of common Windows-based programs, including Microsoft Word, Excel, and

Outlook.

Must be able to operate basic office machines, i.e., copier, fax, printer, etc.
Must display very good organization and time management skills.
Must have excellent communication and interpersonal skills with the ability to interact with many

Types of personalities.

Must have sound judgment and discretional skills and be able to work with little supervision.
Must be able to consistently work under pressure and simultaneously prioritize multiple projects.
Must be able to work with sensitive and confidential material.
Must be able to speak, read, write, and understand English.
Must have a clean driving record and a valid, current, and non-probationary driver’s license.

PHYSICAL, MENTAL, AND ENVIRONMENTAL DEMANDS:

Must be able to stand for extended periods, often for a minimum of 2 hours at a time.
Must be able to maneuver through all areas of the front office.
Must be able to lift up to 20 pounds and carry up to 10 pounds.
Must be able to bend, reach, kneel, twist, and grip items while working at assigned desk area.
Must have the manual dexterity and coordination to operate office equipment, including a 10- key adding machine, PC computers, fax machine, and photocopier.
Must be able to adjust to changing priorities, and complete assignments despite interruptions.

Job Type: Full-time

Pay: From $55,000.00 per year

Benefits: